{"id":4850,"date":"2025-05-14T11:45:25","date_gmt":"2025-05-14T15:45:25","guid":{"rendered":"https:\/\/asicentral.com\/?p=4850"},"modified":"2025-05-14T11:45:25","modified_gmt":"2025-05-14T15:45:25","slug":"two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\/","title":{"rendered":"Two Top 40 Distributors Recognize ASI for Leading Industry Technology and Strategic Partnerships"},"content":{"rendered":"<p><strong>TREVOSE, PA \u2013 May 14, 2025<\/strong><\/p>\n<p>The <a href=\"https:\/\/members.asicentral.com\">Advertising Specialty Institute<\/a><sup>\u00ae <\/sup>(ASI), the leading technology partner in the $26.6 billion promotional products industry, announces honors from two of North America\u2019s largest distributors, The Vernon Company and Fully Promoted. Both companies recognized ASI for its advanced technology solutions and unwavering support, underscoring its innovative solutions that empower distributors to thrive.<\/p>\n<p><strong>Fully Promoted and ASI: Honoring industry excellence<\/strong><\/p>\n<p>Fully Promoted (asi\/384000) marked its 25th anniversary at its national sales meeting, held during ASI Show Fort Worth. During the meeting, ASI was honored as <strong>Vendor of the Year,<\/strong> the only technology and services entity recognized. With nearly $128 million in sales, <a href=\"https:\/\/members.asicentral.com\/news\/awards\/july-2024\/counselor-top-40-distributors-2024-no-21-fully-promoted\">Fully Promoted ranked No. 21<\/a> on the 2024 Counselor Top 40 list of the promo industry\u2019s most successful distributors.<\/p>\n<p><strong>The Vernon Company and ASI: Committed to growth and technology<\/strong><\/p>\n<p>At The Vernon Company\u2019s (asi\/351700) national sales meeting in Clearwater Beach, FL, attended by ASI Vice Chairman Matthew Cohn, ASI was named <strong>Strategic Partner of the Year<\/strong>, the only technology and services entity awarded, highlighting ASI\u2019s critical role in distributor success. <a href=\"https:\/\/members.asicentral.com\/news\/awards\/july-2024\/counselor-top-40-distributors-2024-no-28-the-vernon-company\">Vernon ranked No. 28<\/a> on the 2024 Counselor Top 40 distributor list with $81 million in sales.<\/p>\n<p><strong>Top distributors embrace ESP+ upgrade<\/strong><\/p>\n<p>ASI successfully upgraded both distributors from ESP Web to ESP+, ASI\u2019s enhanced technology platform. With the full transition, distributors are experiencing enhanced functionality and real-time product updates. Vernon\u2019s vice president of sales and marketing, Lisa Hubbard, praised the migration:<\/p>\n<p>\u201cThank you so much for being so great and organized on this rollout process. It\u2019s been a fantastic experience! We are incredibly grateful for our partnership.\u201d<\/p>\n<p><strong>ASI\u2019s ongoing commitment to distributor success<\/strong><\/p>\n<p>Matt Barnes, ASI executive vice president, acknowledged the impact of ASI\u2019s technology innovations: \u201cThis recognition truly represents our clients\u2019 confidence in ASI\u2019s technology and partnership, especially the upgrade to ESP+, our next-generation platform.\u201d<\/p>\n<p><a href=\"https:\/\/members.asicentral.com\/distributor\/esp\/?&amp;utm_campaign=all-all-pr-rtg-2025tariffs\">ESP+ is the industry standard<\/a> for product discovery, order management and supplier connection in the promotional products sector. More than just a search tool, ESP+ is a fully integrated technology platform that streamlines operations, reduces manual effort and enhances distributor-supplier collaboration.<\/p>\n<p><strong>About ASI<\/strong><\/p>\n<p>The Advertising Specialty Institute (ASI<sup>\u00ae<\/sup>, <a href=\"https:\/\/asicentral.com\/\">asicentral.com<\/a>) serves a network of 25,000 suppliers, distributors and decorators in the $26.6 billion promotional products industry. The company\u2019s flagship product, the technology platform ESP<sup>\u00ae<\/sup>, manages the industry\u2019s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 48 countries to be more efficient, productive and profitable. The ASI media and research operation provides the most authoritative business content in the industry, and the ASI Certification Program features more than 200 live and online education courses for industry professionals. The company, family-owned since 1962, is proud to have been consistently ranked among the \u201cBest Places to Work\u201d in Philadelphia and Bucks County, PA.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TREVOSE, PA \u2013 May 14, 2025 The Advertising Specialty Institute\u00ae (ASI), the leading technology partner in the $26.6 billion promotional&#8230;<\/p>\n","protected":false},"author":15,"featured_media":4851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-4850","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Two Top 40 Distributors Recognize ASI for Leading Industry Technology and Strategic Partnerships &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Two Top 40 Distributors Recognize ASI for Leading Industry Technology and Strategic Partnerships\" \/>\n<meta property=\"og:description\" content=\"TREVOSE, PA \u2013 May 14, 2025 The Advertising Specialty Institute\u00ae (ASI), the leading technology partner in the $26.6 billion promotional...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asicentral.com\/press-releases\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\/\" \/>\n<meta property=\"og:site_name\" content=\"ASI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adspecialtyinstitute\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-14T15:45:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asicentral.com\/wp-content\/uploads\/2025\/05\/header_800x300.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anthony Foti\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@asicentral\" \/>\n<meta name=\"twitter:site\" content=\"@asicentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anthony Foti\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/\"},\"author\":{\"name\":\"Anthony Foti\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/fdfe73c01099235d2577ceb73618b992\"},\"headline\":\"Two Top 40 Distributors Recognize ASI for Leading Industry Technology and Strategic Partnerships\",\"datePublished\":\"2025-05-14T15:45:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/\"},\"wordCount\":475,\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/header_800x300.jpg\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/two-top-40-distributors-recognize-asi-for-leading-industry-technology-and-strategic-partnerships\\\/\",\"name\":\"Two Top 40 Distributors Recognize ASI for Leading Industry Technology and Strategic Partnerships &#8226; 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