{"id":2968,"date":"2024-03-25T17:19:48","date_gmt":"2024-03-25T21:19:48","guid":{"rendered":"https:\/\/asicentral.com\/?p=2968"},"modified":"2025-07-01T14:39:38","modified_gmt":"2025-07-01T18:39:38","slug":"asi-unleashes-energy-excitement-and-marketing-mastery-in-orlando","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-unleashes-energy-excitement-and-marketing-mastery-in-orlando\/","title":{"rendered":"ASI Unleashes Energy, Excitement And Marketing Mastery In Orlando"},"content":{"rendered":"
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Savannah Bananas showman gets ASI Orlando singing, dancing and competing for logoed underwear.<\/em><\/h4>\n<\/header>\n<\/article>\n

A\u00a0<\/strong>standing-room-only crowd at\u00a0ASI Show Orlando\u00a0went bananas when marketing genius Jesse Cole hit the stage in his iconic yellow tuxedo. \u201cIt\u2019s show time,\u201d Cole said, instantly captivating the crowd. \u201cHow do you stand out? How are you different? That\u2019s what we\u2019re going to talk about today.\u201d<\/p>\n

In a first for an ASI Show, promotional products distributors belted out Bon Jovi\u2019s \u201cLivin\u2019 on a Prayer\u201d during a sing-off, vying for a pair of Cole\u2019s best-selling banana-branded tighty-whities. \u201cBest promo item we\u2019ve ever had,\u201d Cole said. \u201cCreate a moment, get people talking \u2013 that\u2019s what people remember\u2026. In your industry, what\u2019s one thing you can do no one else is doing? Stand out, be different, have fun, swing hard.\u201d<\/p>\n

Hosted at the Orange County Convention Center from January 3 to January 5, ASI\u2019s trade show featured bustling show floor aisles packed with 4,500 industry professionals creating a dynamic marketplace. The show also attracted 353 woman-owned and 137 minority-owned supplier and distributor companies.<\/p>\n

Of total attendance, 97 companies are Orlando based and 668 are from Florida. According to ASI Research, Florida alone contributed $1.7 billion to annual $9.9 billion in Southern regional sales, reinforcing its promotional prowess.<\/p>\n

\u201cFrom the moment we cut the ribbon to the last song played by our DJ, we delivered a show packed with nonstop action, the latest products for a brand new year of selling, proven advice from renowned motivational speakers, plenty of networking opportunities and just plain fun,\u201d said\u00a0Timothy M. Andrews<\/a>, president and chief executive officer of ASI, the most authoritative technology, marketing and information provider in the $25.8 billion promotional products industry. \u201cASI Orlando 2024 \u2013 where innovation met inspiration.\u201d<\/p>\n

Strategically scheduled as the first industry trade show of the year, ASI Orlando helped distributors set the stage for a robust sales year. More than 800 took sales, marketing and social media classes during Education Day, and 10 distributor companies chose ASI Orlando to host meetings, including AIM (asi\/522700), iPROMOTEu (asi\/232119), HALO (asi\/356000) and Proforma (asi\/300094).<\/p>\n

Distributors raved about the show experience. \u201cThis is the first time we attended an ASI Show and it\u2019s been absolutely wonderful,\u201d said Gina Moon, of Image Marketing (asi\/230242). \u201cI love the family feel of ASI and the networking that\u2019s encouraged here. We took advantage of Education Day before we hit the show floor to meet suppliers and it\u2019s fueled us for what\u2019s next for our business. I\u2019m motivated, energized, ready and willing to go home and start increasing and growing my business, knowing we have the support of ASI behind us. We can\u2019t thank you enough.\u201d<\/p>\n

Happy suppliers like Hunter Johnson, of C-Slide (asi\/43075) were thrilled with steady traffic. \u201cIt\u2019s been super eventful and yesterday was impressive,\u201d Johnson said. \u201cI talked to a lot of great people. This show offers a wonderful opportunity to introduce our products to new people and put faces to names of those who have recently discovered our products.\u201d<\/p>\n

The ASI Gala at Planet Hollywood provided a platform for industry leaders to connect after hours. And two stellar keynotes left a lasting impact \u2013 Jesse Cole\u2019s high-energy presentation and Beth Paretta\u2019s awe-inspiring journey from a five-year-old obsessed with race cars to leading the first women-forward INDYCAR team.<\/p>\n

Cole described ways his Savannah Bananas barnstorming baseball team makes baseball fun, via stilt walkers, flaming bats and ball players dancing in bright yellow uniforms and checkered kilts. Overflowing with sales and marketing advice uniquely tailored to promo distributors, Cole repeatedly brought the audience to its feet.<\/p>\n

Mary Smith, of I Can Market That (asi\/229755), in Maitland, FL, loved the challenge Paretta gave the audience: Consider how much you can accomplish in the same number of seconds her team has during a race day pit stop to fuel up, change tires and send the car barreling back onto the track. \u201cI thought, \u2018I could make a cold call in 6.2 seconds,\u201d Smith said. \u201cShe was a very good speaker and she made me laugh.\u201d<\/p>\n

Up next from ASI: ASI Fort Worth 2024, Monday, March 4, through Wednesday, March 6, at the Fort Worth Convention Center in a walkable, historic downtown.\u00a0Click here to register for ASI Fort Worth<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Savannah Bananas showman gets ASI Orlando singing, dancing and competing for logoed underwear. A\u00a0standing-room-only crowd at\u00a0ASI Show Orlando\u00a0went bananas when…<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2968","post","type-post","status-publish","format-standard","hentry","category-press-releases"],"acf":[],"yoast_head":"\nASI Unleashes Energy, Excitement And Marketing Mastery In Orlando • ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asi-unleashes-energy-excitement-and-marketing-mastery-in-orlando\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI Unleashes Energy, Excitement And Marketing Mastery In Orlando\" \/>\n<meta property=\"og:description\" content=\"Savannah Bananas showman gets ASI Orlando singing, dancing and competing for logoed underwear. 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