{"id":2645,"date":"2016-09-27T15:13:44","date_gmt":"2016-09-27T15:13:44","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-long-beach-showcases-the-art-of-business\/"},"modified":"2016-09-27T15:13:44","modified_gmt":"2016-09-27T15:13:44","slug":"asi-long-beach-showcases-the-art-of-business","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-long-beach-showcases-the-art-of-business\/","title":{"rendered":"ASI Long Beach Showcases the Art of Business"},"content":{"rendered":"

“Picasso of Creativity” draws in a crowd with colorful keynote<\/em><\/p>\n<\/header>\n

<\/p>\n

LONG BEACH, CA<\/strong> \u2013 March 27, 2014 \u2013 <\/strong>A provocateur with a purpose dazzled an enthusiastic crowd with an artful mix of paint and business advice on the final day of a three-day trade show hosted by the Advertising Specialty Institute<\/a>\u00ae<\/sup> (ASI) at the Long Beach Convention Center.<\/p>\n

Erik Wahl, a best-selling business author who believes creativity is the new corporate capital, helped suppliers, distributors, line reps and decorators tap their inner artist during a free-wheeling keynote Thursday that ended when Wahl put the finishing touches on a painting he later gave away on the trade show floor.<\/p>\n

\u201cErik\u2019s keynote was awesome,\u201d said Linda Panksy, from PIP Printing (asi\/398508). \u201cSo inspirational. I\u2019m going to think differently now \u2013 he made me realize that I need to get out of the box.\u201d Jeff Alsey, from the Forms Outlet (asi\/196422) said: \u201cI loved this keynote. I\u2019m glad I invested the time to come down here and invest in my business.\u201d<\/p>\n

The keynote was one of many highlights of The ASI Show<\/em>\u2122 held Tuesday, March 25 through Thursday, March 27 and attended by more than 1,800 distributors, including sales stars from Million-Dollar Roundtable companies such as Geiger, Brown & Bigelow, Jack Nadel and iPROMOTEu. The show floor was buzzing with 280 exhibitors, including 93 new to Long Beach, showcasing the hottest promotional products of 2014.<\/p>\n

\u201cWe are very impressed with the show,\u201d said Paul Herzbrum, from BND Corporation (asi\/129474). \u201cWe met a nice variety of suppliers \u2013 good solid companies we know and new guys showcasing fresh ideas for us to add to our product mix. We are leaving with many new initiatives that will help us build our business and that\u2019s what attending a trade show is all about.\u201d<\/p>\n

\u201cThe show has been really great! The quality of attendees is very good,\u201d said Katharina Pieper, BamBams (asi\/38228). \u201cWe have been able to talk in detail with distributors and are being asked for quotes and are getting valuable leads. We are already committed to all The ASI Shows<\/em> next year, and we will be in New York next week.\u201d<\/p>\n

The networking started Monday at the ASI Long Beach Invitational, sponsored by SanMar (asi\/84863) and held at the award-winning Trump National Golf Course. ASI\u2019s invitation-only hosted buyer event, fASIlitate, also kicked off on Monday with a reception at the Long Beach Hyatt, followed by a full day of productive, one-on-one meetings between leading distributors and some of the industry\u2019s most sought after suppliers.<\/p>\n

\u201cfASIlitate is absolutely fabulous,\u201d said Tonia Allen Gould from TagSource. \u201cIt\u2019s a great use of time. I\u2019m sitting down with vendors one-on-one and it\u2019s a very rewarding experience. I would definitely recommend it.\u201d<\/p>\n

Tuesday\u2019s Education Conference kicked off with a free lunch session, \u201cSales Success Made Simple: Manage Your Time and Achieve Your Goals,\u201d followed by an afternoon devoted to sales, marketing and social media sessions. Education power sessions were also held Wednesday. All classes qualified for points toward the ASI Certification Program. To date, over 29,000 industry professionals have registered for classes necessary to obtain the industry certification through ASI\u2019s free Online Learning Center.<\/p>\n

Wednesday, ASI\u2019s products expert, Joe Haley, conducted a live version of his popular \u201cJoe Show,\u201d featuring dozens of cool, new products from leading suppliers. Wednesday night was devoted to nonstop socializing at the ASI Gala Celebration at Gladstone\u2019s, a Southern California restaurant landmark, with sweeping views of the Queen Mary ocean liner and a live band. Brighter Promotions (asi\/42016) sponsored the special evening out.<\/p>\n

\u201cI\u2019m really happy with the unique combination of our invitation-only fASIlitate event with one of the ASI Shows, and the feedback for both events was positive and encouraging for next year,\u201d said Timothy M. Andrews, president of The ASI Show<\/em> and president and chief executive officer of ASI.<\/p>\n

For more coverage of ASI Long Beach, visit www.asicentral.com<\/a>and the ASI Show Facebook page.<\/p>\n

Other upcoming 2014\u00a0ASI Shows\u00a0are\u00a0New York\u00a0(April 3-4) and\u00a0Chicago\u00a0(July 15-17).\u00a0To learn more about exhibiting or sponsorship opportunities for 2014, contact sales VP Karen DiTomasso at\u00a0kditomasso@asicentral.com.<\/p>\n

On August 11, ASI hosts the Promotions Southwest expo at the state-of-the-art Irving Convention Center in Dallas. Click here for more info and to register for the show, timed to help distributors prepare for all-important fourth-quarter sales.<\/p>\n

About\u00a0<\/strong>The ASI Show<\/em><\/a>
The ASI Show<\/em>\u00a0was created for active ASI member distributors and suppliers, and attracts more distributors than any other industry show, with 20,000 attendees. Offering a full education conference, networking opportunities and a manageable one-floor\/one-hall layout,\u00a0The ASI Show<\/em>\u00a0provides a complete trade show experience. In five host cities per year (Orlando,\u00a0Dallas,\u00a0Long Beach,\u00a0New York\u00a0and\u00a0Chicago),\u00a0The ASI Show<\/em>\u00a0is ideal for advertising specialty businesses searching for new ideas and new business. Additionally, The ASI Show<\/em> runs the Advantages Roadshow<\/a>, the ad specialty industry\u2019s most popular traveling show, and fASIlitate, ASI\u2019s hosted buyer event.<\/p>\n

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