{"id":2591,"date":"2016-06-06T13:38:21","date_gmt":"2016-06-06T13:38:21","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-announces-major-upgrade-for-feature-packed-esp-web\/"},"modified":"2025-06-25T13:02:22","modified_gmt":"2025-06-25T17:02:22","slug":"asi-announces-major-upgrade-for-feature-packed-esp-web","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/","title":{"rendered":"ASI Announces Major Upgrade for Feature-Packed ESP Web"},"content":{"rendered":"<p><em>Dramatically proactive tools help distributors work smarter, faster and easier;<br \/>\nFeatures Product Compare, Daily Deals, Search Leading Text and Sponsored Presentations <\/em><\/p>\n<p><strong>TREVOSE, PA \u2013 April 23, 2013 \u2013 <\/strong>The Advertising Specialty Institute<sup class=\"register\">\u00ae<\/sup> (ASI) today announced a major upgrade for ESP Web<sup class=\"register\">\u00ae<\/sup> featuring dramatically proactive tools that help distributors work smarter, faster and easier using the most popular and intelligent search and sell software in the promotional products industry.<\/p>\n<p>The enhanced ESP Web was designed as close to a real-world Google experience as possible \u2013 with performance speeds on numerous features increasing 60%. By putting simple, intuitive tools to work for them, distributors can search and source products even faster. ASI\u2019s technology and user experience teams worked for over a year on design and implementation of the new ESP Web, incorporating critical feedback from numerous industry focus groups in order to transform the ESP<sup class=\"register\">\u00ae<\/sup> experience.<\/p>\n<p>\u201cASI invests in world-class technology to provide distributors with game-changing resources that help them increase sales and power up productivity,\u201d said Timothy M. Andrews, president and chief executive officer of ASI. \u201cFrom the start, our goal with this upgrade was to make ESP even more of an online business partner \u2013 a partner that intuitively knows what you want and helps you get it, as quickly and easily as possible.\u201d<\/p>\n<p>ESP Web now features:<\/p>\n<ul>\n<li><strong>Product Compare<\/strong>: Add up to 10 products for a side-by-side comparative snapshot of select product details that can be added to a Project Folder or ESP Presentation or be included in a client-safe version to share with end-buyers.<\/li>\n<\/ul>\n<ul>\n<li><strong>Daily Deals<\/strong>: View up to four deals from today, yesterday and tomorrow all at once, along with a quick view of the product and supplier, and a click-through right to the product page. Today\u2019s deals include a countdown clock ticking off the seconds until deals expire.<\/li>\n<\/ul>\n<ul>\n<li><strong>Search Leading Text<\/strong>: Get near-instant delivery of the most relevant terms and topics being searched for, along with hot product recommendations. Search suggestions are updated with each new letter typed. Find products faster and filter searches by price and quantity.<\/li>\n<\/ul>\n<ul>\n<li><strong>Sponsored Presentations<\/strong>: Distributors can open, modify and send supplier presentations showcasing select products.<\/li>\n<\/ul>\n<ul>\n<li><strong>Updates to Presentations<\/strong>: Now, users can upload their own custom product image to a presentation and edit, show or hide the \u201cPrice Includes\u201d field on all price grids.<\/li>\n<li><strong>Virtual Samples Icon<\/strong>: In a flash, see any virtual sample-ready product available in ESP.<\/li>\n<\/ul>\n<p>Demo the new ESP Web at the next ASI shows in <strong>New York City<\/strong><strong>\u00a0(Wednesday, May 8 and Thursday, May 9) and\u00a0<\/strong><strong>Chicago<\/strong><strong>\u00a0(Tuesday, July 16 through Thursday, July 18).<\/strong><\/p>\n<p>Today, three out of four product searches in the industry are conducted in ESP Web, a best-in-class product database averaging two million searches monthly. A network of 13,000 branded sites utilizes the industry\u2019s most accurate search engine containing subscribing suppliers\u2019 products, and over 10,000 users have downloaded ESP Mobile\u2122 for their iPad, iPhone or Android to date.<\/p>\n<article><\/article>\n","protected":false},"excerpt":{"rendered":"<p>Dramatically proactive tools help distributors work smarter, faster and easier; Features Product Compare, Daily Deals, Search Leading Text and Sponsored&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI Announces Major Upgrade for Feature-Packed ESP Web &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI Announces Major Upgrade for Feature-Packed ESP Web\" \/>\n<meta property=\"og:description\" content=\"Dramatically proactive tools help distributors work smarter, faster and easier; Features Product Compare, Daily Deals, Search Leading Text and Sponsored...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/\" \/>\n<meta property=\"og:site_name\" content=\"ASI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adspecialtyinstitute\" \/>\n<meta property=\"article:author\" content=\"#\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-06T13:38:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-25T17:02:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1218\" \/>\n\t<meta property=\"og:image:height\" content=\"663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"jthies@asicentral.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@#\" \/>\n<meta name=\"twitter:site\" content=\"@asicentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"jthies@asicentral.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/\"},\"author\":{\"name\":\"jthies@asicentral.com\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/8caad98d2bfb178b4abbfd8766c7932a\"},\"headline\":\"ASI Announces Major Upgrade for Feature-Packed ESP Web\",\"datePublished\":\"2016-06-06T13:38:21+00:00\",\"dateModified\":\"2025-06-25T17:02:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/\"},\"wordCount\":481,\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/\",\"name\":\"ASI Announces Major Upgrade for Feature-Packed ESP Web &#8226; ASI\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"datePublished\":\"2016-06-06T13:38:21+00:00\",\"dateModified\":\"2025-06-25T17:02:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#primaryimage\",\"url\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"contentUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"width\":1218,\"height\":663,\"caption\":\"ASI logo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-major-upgrade-for-feature-packed-esp-web\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/asicentral.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ASI Announces Major Upgrade for Feature-Packed ESP Web\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#website\",\"url\":\"https:\\\/\\\/asicentral.com\\\/\",\"name\":\"ASI\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/asicentral.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\",\"name\":\"ASI\",\"url\":\"https:\\\/\\\/asicentral.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/asi-logo.svg\",\"contentUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/asi-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"ASI\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/adspecialtyinstitute\",\"https:\\\/\\\/x.com\\\/asicentral\",\"http:\\\/\\\/www.youtube.com\\\/user\\\/asicentral\",\"http:\\\/\\\/www.linkedin.com\\\/company\\\/asi\",\"http:\\\/\\\/www.instagram.com\\\/asicentral\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/8caad98d2bfb178b4abbfd8766c7932a\",\"name\":\"jthies@asicentral.com\",\"description\":\"Norem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Curabitur tempus urna at turpis condimentum lobortis.\",\"sameAs\":[\"#\",\"https:\\\/\\\/x.com\\\/#\"],\"url\":\"https:\\\/\\\/asicentral.com\\\/author\\\/jthiesasicentral-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"ASI Announces Major Upgrade for Feature-Packed ESP Web &#8226; ASI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/","og_locale":"en_US","og_type":"article","og_title":"ASI Announces Major Upgrade for Feature-Packed ESP Web","og_description":"Dramatically proactive tools help distributors work smarter, faster and easier; Features Product Compare, Daily Deals, Search Leading Text and Sponsored...","og_url":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/","og_site_name":"ASI","article_publisher":"https:\/\/www.facebook.com\/adspecialtyinstitute","article_author":"#","article_published_time":"2016-06-06T13:38:21+00:00","article_modified_time":"2025-06-25T17:02:22+00:00","og_image":[{"width":1218,"height":663,"url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","type":"image\/jpeg"}],"author":"jthies@asicentral.com","twitter_card":"summary_large_image","twitter_creator":"@#","twitter_site":"@asicentral","twitter_misc":{"Written by":"jthies@asicentral.com","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#article","isPartOf":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/"},"author":{"name":"jthies@asicentral.com","@id":"https:\/\/asicentral.com\/#\/schema\/person\/8caad98d2bfb178b4abbfd8766c7932a"},"headline":"ASI Announces Major Upgrade for Feature-Packed ESP Web","datePublished":"2016-06-06T13:38:21+00:00","dateModified":"2025-06-25T17:02:22+00:00","mainEntityOfPage":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/"},"wordCount":481,"publisher":{"@id":"https:\/\/asicentral.com\/#organization"},"image":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#primaryimage"},"thumbnailUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","articleSection":["Press Releases"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/","url":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/","name":"ASI Announces Major Upgrade for Feature-Packed ESP Web &#8226; ASI","isPartOf":{"@id":"https:\/\/asicentral.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#primaryimage"},"image":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#primaryimage"},"thumbnailUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","datePublished":"2016-06-06T13:38:21+00:00","dateModified":"2025-06-25T17:02:22+00:00","breadcrumb":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#primaryimage","url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","contentUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","width":1218,"height":663,"caption":"ASI logo"},{"@type":"BreadcrumbList","@id":"https:\/\/asicentral.com\/press-releases\/asi-announces-major-upgrade-for-feature-packed-esp-web\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/asicentral.com\/"},{"@type":"ListItem","position":2,"name":"ASI Announces Major Upgrade for Feature-Packed ESP Web"}]},{"@type":"WebSite","@id":"https:\/\/asicentral.com\/#website","url":"https:\/\/asicentral.com\/","name":"ASI","description":"","publisher":{"@id":"https:\/\/asicentral.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/asicentral.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/asicentral.com\/#organization","name":"ASI","url":"https:\/\/asicentral.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/asicentral.com\/#\/schema\/logo\/image\/","url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/09\/asi-logo.svg","contentUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/09\/asi-logo.svg","width":1,"height":1,"caption":"ASI"},"image":{"@id":"https:\/\/asicentral.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/adspecialtyinstitute","https:\/\/x.com\/asicentral","http:\/\/www.youtube.com\/user\/asicentral","http:\/\/www.linkedin.com\/company\/asi","http:\/\/www.instagram.com\/asicentral"]},{"@type":"Person","@id":"https:\/\/asicentral.com\/#\/schema\/person\/8caad98d2bfb178b4abbfd8766c7932a","name":"jthies@asicentral.com","description":"Norem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Curabitur tempus urna at turpis condimentum lobortis.","sameAs":["#","https:\/\/x.com\/#"],"url":"https:\/\/asicentral.com\/author\/jthiesasicentral-com\/"}]}},"_links":{"self":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts\/2591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/comments?post=2591"}],"version-history":[{"count":0,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts\/2591\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/media\/1482"}],"wp:attachment":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/media?parent=2591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/categories?post=2591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/tags?post=2591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}