{"id":2484,"date":"2016-06-06T13:38:15","date_gmt":"2016-06-06T13:38:15","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-launching-oracle-powered-technology-platform\/"},"modified":"2025-06-26T14:47:44","modified_gmt":"2025-06-26T18:47:44","slug":"asi-launching-oracle-powered-technology-platform","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-launching-oracle-powered-technology-platform\/","title":{"rendered":"ASI Launching Oracle-Powered Technology Platform"},"content":{"rendered":"<p><em>Sales-boosting tools to include cloud capabilities and software services tailored for the industry<\/em><span class=\"style5\"><span class=\"style5\"><span class=\"style3\"><span class=\"style4\"><br \/>\n<\/span><\/span><\/span><\/span><\/p>\n<p><strong>TREVOSE, PA<\/strong> \u2013 <strong>July 13, 2011 <\/strong>\u2013 The Advertising Specialty Institute today announced the upcoming launch of a next-generation sales and revenue generating system powered by technology giant Oracle and designed by ASI exclusively for the advertising specialty industry.<\/p>\n<p>ASI, the industry leader in sales and marketing tools for over 60 years, teamed with Oracle, a worldwide database and software innovator for over three decades, to build an industry-specific technology platform designed to fundamentally change the way suppliers and distributors communicate, collaborate and nurture their business relationships.<\/p>\n<p>The result of the development effort will be business tools that will help distributors, suppliers and decorators grow their sales and manage their profitability.<\/p>\n<p>The undertaking, which represents a multimillion-dollar investment by ASI, leverages Oracle\u2019s cloud-based technologies with ASI\u2019s products and services to create a unique, highly secure platform consisting of a hybrid implementation of cloud and locally hosted software and databases.<\/p>\n<p>ASI said the new offering will include comprehensive product sourcing powered by ESP, order management, reporting and business analysis and other functions.<\/p>\n<p>\u201cFor the past couple of years, everyone has been focused on cutting costs. It\u2019s time to shift back to growing sales,\u201d said Timothy M. Andrews, president and chief executive officer of ASI. \u201cWe\u2019re happy to continue leading the industry technologically &#8211; especially with a powerhouse like Oracle.<\/p>\n<p>\u201cBy supplying the technology that brings together buyers and sellers,\u201d Andrews said, \u201cASI will help transform the way members do business with efficient, revenue-driving solutions. We can\u2019t wait to make this technology a part of every member\u2019s business.\u201d<\/p>\n<p>In addition to the new Oracle-powered implementation, ASI initially invested $1 million to increase protection of data driving the industry and continues with annual investments of $500,000. Safety measures include upgrades to disaster prevention and recovery systems at its primary site and the establishment of a U.S.-based remote information backup facility located alongside backup systems for <em>Fortune<\/em> 500 companies and some of the world\u2019s largest financial services firms.<\/p>\n<p>\u201cThere isn\u2019t a single company in the industry spending more on product development and data integrity and security than ASI,\u201d Andrews noted, \u201cand that long-standing commitment is something I and the Norman Cohn family are proud to have as our hallmark.\u201d<\/p>\n<article><\/article>\n","protected":false},"excerpt":{"rendered":"<p>Sales-boosting tools to include cloud capabilities and software services tailored for the industry TREVOSE, PA \u2013 July 13, 2011 \u2013&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI Launching Oracle-Powered Technology Platform &#8226; 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