{"id":2435,"date":"2016-06-06T13:38:12","date_gmt":"2016-06-06T13:38:12","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/successful-promotions-names-sexiest-celebrity-marketers\/"},"modified":"2016-06-06T13:38:12","modified_gmt":"2016-06-06T13:38:12","slug":"successful-promotions-names-sexiest-celebrity-marketers","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/successful-promotions-names-sexiest-celebrity-marketers\/","title":{"rendered":"Successful Promotions Names Sexiest Celebrity Marketers"},"content":{"rendered":"<\/h1>\n<p><em>Lady Gaga, Jennifer Aniston and Mike &#8220;The Situation&#8221; Sorrentino make top 10 list<\/em><\/p>\n<\/header>\n<p><strong>TREVOSE, PA<\/strong>\u00a0<strong>&#8211; September 15, 2010<\/strong> &#8211; <em>Successful Promotions<\/em> magazine today released a Top 10 list of the hottest celebrities hawking everything from bottled water to eyewear in sexy marketing campaigns aimed at worldwide audiences.<\/p>\n<p><em><a href=\"http:\/\/onlinedigitalpubs.com\/publication\/?i=44835\" target=\"_blank\" rel=\"noopener\">Successful Promotions<\/a><\/em>, published by the Advertising Specialty Institute (ASI), uncovered 10 of the sexiest celebrities promoting products like Armani underwear and drumming up business with top-drawer appearances.<\/p>\n<p>\u201cJudging from the successes of these campaigns, it\u2019s obvious that sex still sells &#8211; and that the right celebrity can help a business gain instant attention,\u201d said Timothy M. Andrews, president and chief executive officer of ASI. \u201cWho hasn\u2019t heard of the <em>Jersey Shore<\/em> gang? Sometimes all it takes is a single photo or one big celebrity to build a brand, capture a consumer\u2019s imagination and sell millions of products.\u201d<\/p>\n<p><strong>ASI\u2019s Top 10 sexiest celebrity marketers are:<\/strong><\/p>\n<ul type=\"disc\">\n<li><strong>Jennifer Aniston<\/strong>. The former <em>Friends<\/em> star is promoting her new scent, Lolavie, and appearing in Smart Water campaigns.<\/li>\n<li><strong>Patrick Dempsey<\/strong>. \u201cDr. McDreamy\u201d is the spokesman for Versace and appears in ads for Serengeti eyewear and Unscripted, a line of colognes for Avon.<\/li>\n<li><strong>Mike \u201cThe Situation\u201d Sorrentino<\/strong>. The ab-fabulous <em>Jersey Shore<\/em> star charges $7,500 and up for an event appearance sure to attract the paparazzi.<\/li>\n<li><strong>Lady Gaga<\/strong>. The Twitterific pop sensation is now creative director of Polaroid, and has lent her name and image to Virgin Mobile, Monster Cable and Viva Glam by MAC Cosmetics.<\/li>\n<li><strong>Cristiano Ronaldo<\/strong>. The Portuguese soccer stud is the official worldwide spokesmodel for Emporio Armani underwear and Armani Jeans.<\/li>\n<li><strong>Megan Fox<\/strong>: The star of the blockbuster <em>Transformers<\/em> is the face of luxury brand Armani.<\/li>\n<li><strong>Isaiah Mustafa<\/strong>: Portrayed as \u201cThe Man Your Man Could Smell Like,\u201d the former NFL player helped Old Spice cologne become the number-one all-time most-viewed sponsored channel on YouTube.<\/li>\n<li><strong>Sandra Bullock<\/strong>: The Oscar winner is the face of Artistry Cr\u00c3\u00a8me LuXury, an Amway company that hopes its connection to the A-lister will elevate its brand status.<\/li>\n<li><strong>Scarlett Johansson<\/strong>: The starlet evokes Marilyn Monroe in Dolce &amp; Gabbana perfume and makeup ads, and is the new face of Mo\u00c3\u00abt &amp; Chandon champagne.<\/li>\n<li><strong>Paris Hilton<\/strong>: The hotel heiress lent her mug to campaigns for Guess and restaurant chain Carl\u2019s Jr. and reportedly gets up to $500,000 for appearances.<\/li>\n<\/ul>\n<p>The story, \u201cHot Commodities,\u201d is part of the <a href=\"http:\/\/onlinedigitalpubs.com\/publication\/?i=44835\" target=\"_blank\" rel=\"noopener\">\u201cSex (Still) Sells\u201d<\/a> issue of <em>Successful Promotions<\/em>, one of six magazines published by ASI<em>. Successful Promotions<\/em> is read by more than 50,000 corporate marketers throughout North America who are looking for innovative techniques and products to promote their businesses.\u00a0<\/p>\n<p>The cover story details five successful marketing campaigns that incorporated sexy themes, and includes <a href=\"http:\/\/onlinedigitalpubs.com\/publication\/?i=44835\" target=\"_blank\" rel=\"noopener\">scintillating promotional products<\/a> like Sexy Water and the \u201ccandom,\u201d a can cooler shaped like an oversized condom. To read the <em>Successful Promotions<\/em> \u201cSex (Still) Sells\u201d issue, <a href=\"http:\/\/onlinedigitalpubs.com\/publication\/?i=44835\" target=\"_blank\" rel=\"noopener\">click here<\/a>.<\/p>\n<p><strong>For more information, contact Melinda Ligos, ASI\u2019s editor-in-chief and senior VP of professional development, at (215) 953-3434 and <a href=\"mailto:mligos@asicentral.com\">mligos@asicentral.com<\/a><\/strong>\u00a0<\/p>\n<p class=\"style6\"><strong>About ASI<\/strong><br \/> The Advertising Specialty Institute (ASI) is the largest media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties.\u00a0 Supplier firms use ASI print and electronic resources to market products to over 22,000 ASI distributor firms.\u00a0 Distributor firms use ASI print and electronic resources, which contain nearly every product in the industry from more than 3,500 reputable suppliers, to locate supplier firms and to market services to buyers.\u00a0 ASI provides catalogs, information directories, newsletters, magazines, websites and databases, and offers e-commerce, marketing and selling tools.\u00a0 Visit ASI online at <a href=\"\/\" target=\"_blank\" rel=\"noopener\">asicentral.com<\/a> and on <a href=\"http:\/\/www.facebook.com\/pages\/ASICentral\/55248546043\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a href=\"http:\/\/twitter.com\/asicentral\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>, <a href=\"http:\/\/www.linkedin.com\/profile?viewProfile=&amp;key=578131&amp;locale=en_US&amp;trk=tab_pro\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>, <a href=\"http:\/\/www.youtube.com\/asicentral\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>, the <a href=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/\" target=\"_blank\" rel=\"noopener\">CEO&#8217;s blog<\/a> and the <a href=\"http:\/\/social.asinetwork.com\/main\/authorization\/signIn?target=http%3A%2F%2Fsocial.asinetwork.com%2F\" target=\"_blank\" rel=\"noopener\">ASI Social Network<\/a>.<\/p>\n<article>\n","protected":false},"excerpt":{"rendered":"<p>Lady Gaga, Jennifer Aniston and Mike &#8220;The Situation&#8221; Sorrentino make top 10 list TREVOSE, PA\u00a0&#8211; September 15, 2010 &#8211; Successful&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Successful Promotions Names Sexiest Celebrity Marketers &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/successful-promotions-names-sexiest-celebrity-marketers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Successful Promotions Names Sexiest Celebrity Marketers\" \/>\n<meta property=\"og:description\" content=\"Lady Gaga, Jennifer Aniston and Mike &#8220;The Situation&#8221; 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