{"id":2397,"date":"2016-06-06T13:38:11","date_gmt":"2016-06-06T13:38:11","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/interactive-video-now-available-on-logomall\/"},"modified":"2025-06-26T15:49:22","modified_gmt":"2025-06-26T19:49:22","slug":"interactive-video-now-available-on-logomall","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/interactive-video-now-available-on-logomall\/","title":{"rendered":"Interactive Video Now Available on LogoMall"},"content":{"rendered":"<p><em>A spokesperson can walk out onto the screen and campaigns can be tracked to grow sales<\/em><\/p>\n<p><span class=\"style5\"><span class=\"style3\"><span class=\"style4\"><strong>TREVOSE, PA<\/strong>\u00a0\u2013 <strong>February 22, 2010<\/strong> \u2013 Advertising Specialty Institute\u00ae reported today its LogoMall Network websites for distributors now have the option to feature a new type of interactive video to increase online sales.<\/span><\/span><\/span><\/p>\n<p class=\"style5 style4\">Website owners can choose from a collection of professionally-produced, ready-to-use videos featuring a spokesperson who personally greets visitors and engages them to find promotional products and ideas throughout the site.\u00a0 The videos are produced by ASI affiliate RIVWorks Inc.<\/p>\n<p class=\"style5 style4\">Custom video can also be created, where the LogoMall owner can personalize their own video, offering a way to further reinforce their brand and simultaneously drive higher sales conversions.<\/p>\n<p class=\"style5 style4\">\u201cIndustry companies must stay well ahead of the digital marketing curve and the online competition,\u201d said Timothy M. Andrews, president and chief executive officer of ASI.\u00a0 \u201cThese videos are the latest, hottest interactive medium available for LogoMall sites.\u00a0 The videos are so easy to use and they\u2019ll make you more money and save time that you would have spent programming them yourself.\u00a0 You\u2019ve got an extra edge with this service.\u201d<\/p>\n<p class=\"style5 style4\">In addition, an ongoing program will run automatically in the background that constantly gathers data about visitors and uses that data to suggest additional ways to target your video message.<\/p>\n<p class=\"style5 style4\">\u201cASI\u2019s LogoMall is an incredible marking tool and with RIVWorks, it becomes even more powerful because the interaction with potential shoppers translates into more sales,\u201d said Ty Ricker, co-founder and vice president of new business development at RIVWorks.com.\u00a0 \u201cThe professionalism of these videos also adds a tremendous amount of credibility to the site.\u201d<\/p>\n<p class=\"style5 style4\">Real-time analytics track each campaign to show distributors their video impressions and click-through rates to document leads.\u00a0 The interactive platform also records whether visitors are first-time or return, and then it delivers the right video instantly.<\/p>\n<p class=\"style5 style4\">Distributors with a LogoMall site can subscribe to the new video service immediately, at special pricing for ASI members.<\/p>\n<article><\/article>\n","protected":false},"excerpt":{"rendered":"<p>A spokesperson can walk out onto the screen and campaigns can be tracked to grow sales TREVOSE, PA\u00a0\u2013 February 22,&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Interactive Video Now Available on LogoMall &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/interactive-video-now-available-on-logomall\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interactive Video Now Available on LogoMall\" \/>\n<meta property=\"og:description\" content=\"A spokesperson can walk out onto the screen and campaigns can be tracked to grow sales TREVOSE, PA\u00a0\u2013 February 22,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asicentral.com\/press-releases\/interactive-video-now-available-on-logomall\/\" \/>\n<meta property=\"og:site_name\" content=\"ASI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adspecialtyinstitute\" \/>\n<meta property=\"article:author\" content=\"#\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-06T13:38:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-26T19:49:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1218\" \/>\n\t<meta property=\"og:image:height\" content=\"663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"jthies@asicentral.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@#\" \/>\n<meta name=\"twitter:site\" content=\"@asicentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"jthies@asicentral.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/\"},\"author\":{\"name\":\"jthies@asicentral.com\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/8caad98d2bfb178b4abbfd8766c7932a\"},\"headline\":\"Interactive Video Now Available on LogoMall\",\"datePublished\":\"2016-06-06T13:38:11+00:00\",\"dateModified\":\"2025-06-26T19:49:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/\"},\"wordCount\":332,\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/interactive-video-now-available-on-logomall\\\/\",\"name\":\"Interactive Video Now Available on LogoMall &#8226; 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