{"id":2375,"date":"2016-06-06T13:38:09","date_gmt":"2016-06-06T13:38:09","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asis-2010-spring-idea-showcase-catalog-available\/"},"modified":"2025-06-25T14:56:16","modified_gmt":"2025-06-25T18:56:16","slug":"asis-2010-spring-idea-showcase-catalog-available","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asis-2010-spring-idea-showcase-catalog-available\/","title":{"rendered":"ASI\u2019s 2010 Spring Idea Showcase Catalog Available"},"content":{"rendered":"<p><em>Envelope-ready; perfect for mailing<\/em><\/p>\n<p><span style=\"font-family: Trebuchet MS; font-size: small;\"><strong>TREVOSE, PA \u2013<\/strong>\u00a0<strong>November 20, 2009<\/strong>\u00a0<strong>&#8211;<\/strong> Advertising Specialty Institute<sup>\u00ae<\/sup> today announced the availability of copies of the 2010 Spring <em>Idea Showcase<\/em> catalog.<\/span><\/p>\n<p><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">The pocket-sized<em> Idea Showcase<\/em> slides perfectly into a No. 10 envelope or can be sent economically as a self-mailer in\u00a0marketing campaigns to clients.\u00a0 Its convenient size also works well as a leave-behind on client sales calls. \u00a0Guaranteed circulation is 250,000, however supplies are limited, and ASI has already received pre-orders totaling nearly 60,000 copies.\u00a0<\/span><\/p>\n<p><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\"><em>Idea Showcase<\/em> features:<\/span><\/p>\n<ul type=\"disc\">\n<li><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">400 products priced between $1 and $40.<\/span><\/li>\n<li><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">\u201cGo Green\u201d section of environmentally-friendly products.<\/span><\/li>\n<li><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">Spread of items under $5.<\/span><\/li>\n<li><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">Budget and planning index that makes it simple for buyers to choose items based on their clients\u2019 budgets.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">In addition, each copy of <em>Idea Showcase<\/em> can be imprinted with the distributor\u2019s logo and contact information on the cover any time throughout the year, creating a personalized marketing approach that differentiates distributors from their competition.<\/span><\/p>\n<p><span style=\"font-family: Trebuchet MS, arial, helvetica, sans-serif; font-size: small;\">\u201cThe 2010 <em>Idea Showcase<\/em> is one of our most popular catalogs with end-buyers, because it\u2019s packed with options for any promotional campaign, it\u2019s a handy size and it\u2019s flexible for any budget,\u201d said Timothy M. Andrews, president and chief executive officer of ASI.\u00a0 \u201cDistributors should include catalogs in their marketing mix, since research shows that catalogs remain a proven advertising vehicle.\u201d<\/span><\/p>\n<p>According to a recent study of end-buyers, paper catalogs drive 93% of purchasing decisions.\u00a0 Further, the ASI study shows that 91% of the time recipients take action as a result of something they noticed in a paper catalog, with nearly half (49%) purchasing a product.<\/p>\n<article><\/article>\n","protected":false},"excerpt":{"rendered":"<p>Envelope-ready; perfect for mailing TREVOSE, PA \u2013\u00a0November 20, 2009\u00a0&#8211; Advertising Specialty Institute\u00ae today announced the availability of copies of the&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI\u2019s 2010 Spring Idea Showcase Catalog Available &#8226; 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