{"id":2286,"date":"2016-06-06T13:38:05","date_gmt":"2016-06-06T13:38:05","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asis-counselor-wins-second-neal-award-for-editorial-excellence\/"},"modified":"2016-06-06T13:38:05","modified_gmt":"2016-06-06T13:38:05","slug":"asis-counselor-wins-second-neal-award-for-editorial-excellence","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asis-counselor-wins-second-neal-award-for-editorial-excellence\/","title":{"rendered":"ASI\u2019s Counselor Wins Second Neal Award for Editorial Excellence"},"content":{"rendered":"<\/h1>\n<p><em>Presented for the State of the Industry Issue<\/em><\/p>\n<\/header>\n<p><strong>TREVOSE, PA \u2013<\/strong>\u00a0<strong>April 2, 2008<\/strong>\u00a0<strong>&#8211;<\/strong> Advertising Specialty Institute\u00ae, the largest media and marketing organization serving the advertising specialty industry, announced today that <em>Counselor<\/em> magazine won its second Jesse H. Neal National Business Journalism Award for editorial excellence.<\/p>\n<p>The publication was selected winner of the category \u201cBest how-to article or subject-related series of how-to articles\u201d for its annual State of the Industry issue.\u00a0 The Neal Awards had only 35 winners, selected from 100 finalists and 1,050 entries.<\/p>\n<p>\u201cThis is the second consecutive Neal Award for ASI \u2013 what the business media industry refers to as the \u2018Pulitzer Prize of the Business Press\u2019,\u201d said Timothy M. Andrews, president and chief executive officer of ASI.\u00a0 \u201cMy congratulations to everyone associated with <em>Counselor<\/em> and, in fact, all of our editorial products, which serve our industry exceedingly well in print, video and online.\u201d<\/p>\n<p>\u201cThe award recognizes the profitable business ideas provided in the State of the Industry issue \u2013 information readers use to increase sales and to improve their businesses all year \u2013 and reinforces the value of <em>Counselor<\/em> to advertisers,\u201d said Andrews.\u00a0 \u201cSuppliers and distributors appreciate the opportunity to participate in the State of the Industry issue, providing some of the data that benefits the industry.\u201d<\/p>\n<p>The State of the Industry issue is published around July and explores market forces that impact sales, like sourcing trends, inventive new products and innovative best practices, and also announces the highly-anticipated Top 40 Distributors and Top 40 Suppliers rankings.<br \/> \u00a0<br \/> ASI was considered among other competitive entries from many widely-acknowledged companies, including Forbes, McGraw-Hill and Nielsen, and it also won a Neal Award last year for providing ideas to help distributors grow their companies through features like the <em>Counselor\u2019s<\/em> \u201cFamily Business Spotlight.\u201d\u00a0 It is the only publisher in the advertising specialty industry to be a finalist for a Neal Award.\u00a0\u00a0\u00a0<br \/> \u00a0<br \/> More than 25,000 ASI distributors, suppliers and decorators, including 11,000 subscribers to <em>Counselor<\/em>, use ASI\u2019s editorial resources each day to learn about the latest industry news, case studies and promotional products information. \u00a0<\/p>\n<p><strong>For more information about <em>Counselor<\/em>, contact Rich Fairfield, publisher for ASI, at 800-546-1350 or at <a href=\"mailto:rfairfield@asicentral.com\">rfairfield@asicentral.com<\/a>.\u00a0 To learn more about the Neal Awards, visit <a href=\"http:\/\/www.americanbusinessmedia.com\/abm\/Neal.asp\" target=\"_blank\" rel=\"noopener\">www.americanbusinessmedia.com\/abm\/Neal.asp<\/a>.<\/strong><\/p>\n<p><strong>About ASI<\/strong><br \/> Advertising Specialty Institute is the largest media and marketing organization serving the advertising specialty industry, with a membership of over 25,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties.\u00a0 Supplier firms use ASI print and electronic resources to market products to over 21,000 ASI distributor firms.\u00a0 Distributor firms use ASI print and electronic resources, which contain nearly every product in the industry from more than 3,500 reputable suppliers, to locate supplier firms and to market services to buyers.\u00a0 ASI provides catalogs, information directories, newsletters, magazines, websites and databases, and offers e-commerce, marketing and selling tools.\u00a0 Visit <a href=\"\/\" target=\"_blank\" rel=\"noopener\">www.asicentral.com<\/a>.<\/p>\n<article>\n","protected":false},"excerpt":{"rendered":"<p>Presented for the State of the Industry Issue TREVOSE, PA \u2013\u00a0April 2, 2008\u00a0&#8211; Advertising Specialty Institute\u00ae, the largest media and&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI\u2019s Counselor Wins Second Neal Award for Editorial Excellence &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asis-counselor-wins-second-neal-award-for-editorial-excellence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI\u2019s Counselor Wins Second Neal Award for Editorial Excellence\" \/>\n<meta property=\"og:description\" content=\"Presented for the State of the Industry Issue TREVOSE, PA \u2013\u00a0April 2, 2008\u00a0&#8211; 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