{"id":2249,"date":"2016-06-06T13:38:03","date_gmt":"2016-06-06T13:38:03","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-announces-esp-online-3-1-upgrade\/"},"modified":"2016-06-06T13:38:03","modified_gmt":"2016-06-06T13:38:03","slug":"asi-announces-esp-online-3-1-upgrade","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-announces-esp-online-3-1-upgrade\/","title":{"rendered":"ASI\u00ae Announces ESP\u00ae Online 3.1 Upgrade"},"content":{"rendered":"<\/h1>\n<p><strong>TREVOSE, PA \u2013 October 31, 2006 &#8211;<\/strong> Advertising Specialty Institute<sup>\u00ae<\/sup>, the largest media and marketing organization serving the ad specialty industry, today launched its ESP Online 3.1 upgrade &#8211; providing virtual samples, customizable and editable presentations, and online order status for its growing group of 25,000 users.\u00a0<\/p>\n<p>This upgrade integrates virtual samples, breakthrough technology that allows an ASI distributor to place a client\u2019s logo onto any product image in ESP Online, and then email that image directly to the client in a <em>CenterStage\u2122<\/em> presentation.\u00a0<\/p>\n<p>Virtual sample technology allows distributors and suppliers to close business faster, because it improves approval times, looks more professional and increases confidence.\u00a0 As a result, sales for both distributors and suppliers will increase, as ASI distributors use more product images from suppliers in their presentations.<\/p>\n<p>In addition, presentations produced in <em>CenterStage<\/em> are now customizable and editable.\u00a0 Distributors can create a more comprehensive brand image, by using several different branding templates, colors and themes, and all data fields can be edited in both current and saved presentations.\u00a0 The time spent redoing presentations can now be used for developing new business and providing improved customer service.\u00a0\u00a0\u00a0<\/p>\n<p>The latest version also provides the ability for distributors to check the status of orders placed with larger suppliers, such as Leed\u2019s (<em>asi\/66887<\/em>) and Norwood Promotional Products (<em>asi\/812000<\/em>). \u00a0The status of any order placed with participating suppliers, whether sent by email, fax or phone, can be checked inside ESP Online.\u00a0 This feature will improve client relations, provide more time for business-building activities, and will tighten communications between ASI distributors and ASI suppliers.<\/p>\n<p>Timothy M. Andrews, president of ASI, explained that ESP Online is the first industry service to provide these features, and that this upgrade will help members of the ASI distributor-supplier network succeed.\u00a0\u00a0<\/p>\n<p>\u201cThis upgrade to ESP Online provides the most advanced technology in the ad specialty industry and will help our growing number of 25,000 users build their business,\u201d said Andrews. \u201cDistributors and suppliers will increase sales when they use virtual samples, because clients will know immediately what their logo will look like on the final product and they will approve and place more orders faster.\u201d\u00a0<\/p>\n<p>\u201cIn addition, distributors are able to edit presentations to allow changes to be made quickly, and they are also able to check the status of orders placed with the increasing number of participating suppliers,\u201d Andrews said.\u00a0\u201cAt the end of the day, distributors and suppliers will have more time for selling.\u201d<\/p>\n<p>Industry professionals are pleased with the positive upgrades to ESP Online 3.1.<\/p>\n<p>\u201cWe cannot wait to\u00a0start incorporating\u00a0virtual samples into our presentations and this program will\u00a0help us improve our efficiency,\u201d said Sam Anderson, owner of Proforma Urban Peddler Promotions (<em>asi\/300094<\/em>).\u00a0\u201cWe would not be as successful, if we couldn\u2019t use ESP.\u00a0 The professional-looking quotes we send to our clients make us look larger than we are, and clients are always amazed that we are able to find the exact products for their campaigns.\u00a0 Also, the customer service at ASI is second-to-none.\u201d<\/p>\n<p>\u201cESP Online is a worthwhile investment that my business cannot live without,\u201d said Bob McGinnis, owner of Trade Mark Promotions (<em>asi\/346091<\/em>).\u00a0\u00a0\u201cI can simply perform a product search in seconds, categorize the results in accordance with a client\u2019s criteria, and create a <em>CenterStage<\/em> presentation in ground-breaking time. \u00a0My customers are floored when I supply them with tailor-made materials in a half hour.\u201d<\/p>\n<p>\u201cThe updated version of ESP Online\u00a0provides practical enhancements that are sure to be useful,\u201d said Jodi Marsh, merchandise manager for Norscot Group Inc. (<em>asi\/284520<\/em>).\u00a0 \u201cSo often, we find our sales reps getting caught up in\u00a0more administrative functions, and having the ability to edit presentations and resend them on the fly will save us a lot of time.\u00a0 Also, I think our customers will be \u2018wowed\u2019 when they receive our virtual samples, and these samples will contribute to higher sales for us.\u201d<\/p>\n<p>ESP Online has\u00a025,000 users, including 95% of the <em>Counselor<\/em><sup>\u00ae<\/sup> Top 40 Distributors\u2122.\u00a0<br \/> It allows distributors to search for more than\u00a0750,000 products\u00a0from 3,500 suppliers, including the ability to view full pages of products from over 4,100 ASI supplier catalogs, using ACE<sup>\u00ae<\/sup> (All Catalogs Electronically). \u00a0More than 1.5 million product and supplier searches are conducted in ESP Online each month.\u00a0<\/p>\n<p><strong>To learn more about the new business-building features of the ESP Online 3.1 upgrade, or to receive a free trial, visit <a href=\"\/esp\">www.asicentral.com\/esp<\/a>, or call ASI distributor services, at 800-546-1350.<\/strong><\/p>\n<p><strong>About ASI<\/strong><br \/> Advertising Specialty Institute is the largest media and marketing organization serving the advertising specialty industry, with a membership of 22,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties.\u00a0 Supplier firms use ASI print and electronic resources to market products to more than 19,000 ASI distributor firms. Distributor firms use ASI print and electronic resources, which contain more than 750,000 ad specialties, to locate supplier firms and to market services to buyers. \u00a0ASI provides catalogs, informational directories, newsletters, magazines, websites and databases, and offers interactive e-commerce, marketing and selling tools. \u00a0Visit <a href=\"\/\">www.asicentral.com<\/a>.<\/p>\n<article>\n","protected":false},"excerpt":{"rendered":"<p>TREVOSE, PA \u2013 October 31, 2006 &#8211; Advertising Specialty Institute\u00ae, the largest media and marketing organization serving the ad specialty&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI\u00ae Announces ESP\u00ae Online 3.1 Upgrade &#8226; 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