{"id":2225,"date":"2016-06-06T13:38:02","date_gmt":"2016-06-06T13:38:02","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-announces-finalists-in-distributors-extreme-makeover-contest\/"},"modified":"2025-06-25T12:59:17","modified_gmt":"2025-06-25T16:59:17","slug":"asi-announces-finalists-in-distributors-extreme-makeover-contest","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-announces-finalists-in-distributors-extreme-makeover-contest\/","title":{"rendered":"ASI\u00ae Announces Finalists in \u201cDistributors\u2019 Extreme Makeover\u201d Contest"},"content":{"rendered":"

TREVOSE, PA \u2013 July 14, 2005<\/strong> – Advertising Specialty Institute\u00ae (ASI \u00ae), the largest media organization serving the $16.9 billion promotional products industry, announced today it has selected the three finalists for its \u201cDistributors’ Extreme Makeover\u201d contest: The Brand Company, of Schulenburg, Texas; MW Images, based in Edwardsburg, Michigan; and Weekend Warrior Promotions, of Pittsburgh, Pennsylvania.<\/p>\n

The three distributor firms will receive complete business makeovers, with the opportunity to compete head-to-head with each other for one year.\u00a0 At the end of that period, the company which has grown its business the greatest, based upon revenue growth and profitability, wins five years worth of ASI marketing and research products and services.<\/p>\n

The finalists were selected from nearly 1,000 applicants and represent the traditional, home-based, promotional products entrepreneur.\u00a0 The Brand Company (asi\/145018<\/em>) is owned by Becky Allan, a self-proprietor; MW Images (asi\/234692) is managed by the brother and sister team of Jennifer Webb and Ron Marvel; and Weekend Warrior Promotions (asi\/356446<\/em>) is owned by Maura Sevier-Burgess and operated with assistance from her husband, Ed.<\/p>\n

\u201cCongratulations to these three companies on being selected as contest finalists,\u201d said Timothy M. Andrews, president of ASI.\u00a0 \u201cWe’re glad we can provide this exciting opportunity for these businesses to expand their capabilities and grow revenues by rethinking business strategies, improving operations and implementing new marketing ideas.\u201d<\/p>\n

Each business owner will be learning new ways to increase productivity, to stretch the boundaries of its current marketing efforts and to rethink how it does business in today’s competitive climate, by using a complete suite of ASI products and services for free, including:\u00a0 ESP\u00ae Online, the industry’s leading marketing and research tool, with access to 700,000 promotional products from 3,000 suppliers; LogoMall\u00ae, a customizable Website featuring over 300,000 products for sale; ASItransact, the efficient electronic order management system; and a supply of redesigned ASI catalogs.<\/p>\n

David Blaise, promotional products industry sales and marketing expert and co-owner of Blaise Drake & Company, will also be spending one-on-one time with each company throughout the year to help managers develop a strategic marketing plan.\u00a0 Blaise is the author of the industry success system, Top Secrets of Multi-Million Dollar Producers and co-author of the book, The Power of Promotional Products.<\/p>\n

\u201cResponse to this promotion has been incredible,\u201d said Blaise.\u00a0 \u201cI look forward to\u00a0working with each of the finalists to integrate\u00a0ASI’s best-in-class resources\u00a0with\u00a0 Top Secrets success\u00a0training.\u00a0 It’s an unbeatable combination for unleashing growth potential.”<\/p>\n

In addition, Edwards Garment Company (asi\/51752<\/em>), one of the industry’s leading providers of business apparel, will be providing each firm with a $1,000 credit toward a comprehensive and updated business wardrobe, to insure the distributors are looking their best on calls.<\/p>\n

Larry MacDonald, vice president of sales for Edwards Garment Company, said:\u00a0 \u201cWe are pleased to learn about the companies selected and to know that we can offer each of them options for a new wardrobe.\u00a0 It will be rewarding to contribute to their success.\u201d<\/p>\n

All North American ASI distributor member firms qualified to enter the contest and all entrants received a 30-day trial of ESP Online, a copy of the audio training program Inside the Mind of a Promotional Products Client , as well as an invitation to an online business-building seminar.<\/p>\n

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