{"id":2218,"date":"2016-06-06T13:38:01","date_gmt":"2016-06-06T13:38:01","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-announces-distributors-extreme-makeover-contest\/"},"modified":"2025-06-25T12:58:30","modified_gmt":"2025-06-25T16:58:30","slug":"asi-announces-distributors-extreme-makeover-contest","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-announces-distributors-extreme-makeover-contest\/","title":{"rendered":"ASI\u00ae Announces \u201cDistributors\u2019 Extreme Makeover\u201d Contest"},"content":{"rendered":"

Trevose, PA \u2013 Mar. 31, 2005 –<\/strong> Advertising Specialty Institute\u00ae (ASI), the largest member organization in the $16.9 billion promotional products industry, announced today the \u201cDistributors’ Extreme Makeover\u201d contest, which will give three ASI distributor member firms the opportunity to compete head-to-head to demonstrate which can grow its business the greatest over the course of one year.<\/p>\n

The distributor firms will learn new ways to increase productivity, to stretch the boundaries of its current marketing efforts and to rethink how it does business in today’s competitive climate.<\/p>\n

Each of the three finalists will receive one-on-one consulting throughout the year with renowned consultant and entrepreneur, David Blaise, to create strategic marketing and action plans for success. Blaise is the author of the renowned industry success system, Top Secrets of Multi-Million Dollar Producers and co-author of the book, The Power of Promotional Products . Edwards Garment, one of the industry’s leading providers of business apparel, will also provide each firm with a comprehensive and updated business wardrobe, to insure salespeople are looking their best on calls.<\/p>\n

\u201cThe entrants and the finalists will learn more about the growth potential of their businesses and more about their personal capabilities,\u201d said Timothy M. Andrews, ASI’s president. \u201cThis is a fun opportunity to provide an additional educational program for our members and to engage them further in the exciting and growing promotional products industry marketplace.\u201d<\/p>\n

The firm that achieves the greatest growth at the end of one year (a figure representing the increase in sales multiplied by ending profit margin) will win a suite of ASI products and services to use for five years and will have acquired newfound knowledge of operational and marketing best practices to continue propelling its business forward. The firm placing second will receive the suite of ASI products and services to use for two years and the third place winner receives one additional year.<\/p>\n

\u201cIt will be enjoyable to have the opportunity to coach the three finalists and to help provide the springboard to achieve real results,\u201d said David Blaise. \u201cThe resources available at ASI will play an integral role in planning and executing our strategies that we brainstorm.\u201d<\/p>\n

\u201cAs a leading promotional products industry supplier, I am excited that we are able to help create a polished and professional image for the three participating companies,\u201d said Larry MacDonald, vice president of Edwards Garment Company. \u201cIt will be rewarding to contribute to successes in the marketplace.\u201d<\/p>\n

All North American ASI distributor member firms qualify to enter. Every firm that enters will receive a 30-day trial of ESP Online from ASI, the industry’s most advanced marketing and research tool, a copy of the audio training program Inside the Mind of a Promotional Products Client , by David Blaise, as well as an invitation to an online business-building seminar, co-hosted by ASI and Blaise.<\/p>\n

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