{"id":2171,"date":"2016-06-06T13:38:25","date_gmt":"2016-06-06T13:38:25","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-launches-major-redesign-of-asicentral-com-website\/"},"modified":"2025-06-25T13:41:25","modified_gmt":"2025-06-25T17:41:25","slug":"asi-launches-major-redesign-of-asicentral-com-website","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-launches-major-redesign-of-asicentral-com-website\/","title":{"rendered":"ASI Launches Major Redesign of ASIcentral.com Website"},"content":{"rendered":"<p><em>Richer digital experience includes easier navigation and more\u00a0 small-business news you can use<\/em><\/p>\n<p><strong>TREVOSE, PA \u2013 October 28, 2014 \u2013 <\/strong>The Advertising Specialty Institute<sup class=\"register\">\u00ae <\/sup>(ASI) today announced a major redesign of its website to provide a richer digital experience for its members and for other entrepreneurs and small-business owners.\u00a0 \u00a0\u00a0<span style=\"line-height: 1.3;\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/span><\/p>\n<table border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"padding-right: 20px;\">Months in the making, the user-friendly redesign better showcases ASI\u2019s award-winning editorial content and premium advertising, while providing easier account management for distributors, suppliers, decorators and screen printers throughout the $20.5 billion promotional products industry.<span style=\"line-height: 1.3; background-color: transparent;\">\u00a0 \u00a0<\/span><\/p>\n<p>The new website is a go-to resource for business owners and sales representatives who rely on ASI for breaking industry news, useful research, business tips and the latest sales trends. The digital platform also celebrates member accomplishments, highlights winning business strategies and provides one-click ease for sharing and downloading content members can use to educate themselves and grow their business.<\/td>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u201cASI consulted with its members to find out exactly how we could improve their overall user experience,\u201d said Timothy M. Andrews, president and chief executive officer of ASI, the largest media, marketing and education organization in the ad specialty industry. \u201cThey told us they wanted a cleaner, more intuitive digital platform that served all their needs \u2013 from advertising to video to managing their accounts \u2013 and we delivered. The new site has more images, more stories and greater resources.\u201d<\/p>\n<p>Highlights of the new ASIcentral.com website include:<\/p>\n<ul>\n<li><strong>More content and support materials<\/strong>, including 143 new case studies, news articles, photos and videos produced by the editorial staff of ASI\u2019s award-winning magazines.<\/li>\n<li><strong>Linkable social media tools<\/strong> to share content through ASI\u2019s Facebook, YouTube channel, Twitter, LinkedIn and Google+.<\/li>\n<li><strong>Greater integration<\/strong> of photography, video and interactive story elements.<\/li>\n<li><strong>Faster navigation<\/strong>, allowing users to quickly scan, discover and download content.<\/li>\n<\/ul>\n<article><\/article>\n<article><\/article>\n","protected":false},"excerpt":{"rendered":"<p>Richer digital experience includes easier navigation and more\u00a0 small-business news you can use TREVOSE, PA \u2013 October 28, 2014 \u2013&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI Launches Major Redesign of ASIcentral.com Website &#8226; 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