{"id":2121,"date":"2016-06-06T13:37:58","date_gmt":"2016-06-06T13:37:58","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-debuts-all-new-wearables-magazine\/"},"modified":"2016-06-06T13:37:58","modified_gmt":"2016-06-06T13:37:58","slug":"asi-debuts-all-new-wearables-magazine","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-debuts-all-new-wearables-magazine\/","title":{"rendered":"ASI Debuts All-New Wearables Magazine"},"content":{"rendered":"<\/header>\n<\/article>\n

Premier apparel resource for promo products industry adds embroidery coverage<\/em><\/p>\n

TREVOSE, PA \u2013 January 22, 2016 \u2013<\/strong> The Advertising Specialty Institute<\/a>\u00ae<\/sup> (ASI) today announced the debut of an all-new Wearables magazine\u00a0featuring enhanced embroidery coverage and nearly doubling its circulation to 28,000 apparel decorators and distributors.<\/p>\n

The\u00a0<\/span>award-winning\u00a0<\/span><\/span><\/a>Wearables\u00a0is published 10 times a year by ASI and is the promotional product industry\u2019s number-one source for distributors and apparel decorators. The magazine received a Jesse H. Neal Award for outstanding business journalism in 2015 and is edited by Nicole Rollender(@NRollender_ASI<\/a>).<\/span><\/p>\n

Wearables<\/span><\/em>\u2019 expanded print and online circulation includes screen printers, embroiderers and distributors, making the magazine the largest creative apparel publication in the industry, with more opportunities than ever for suppliers to promote their products, services and equipment. According to ASI research, 87% of readers say they rely on\u00a0<\/span>Wearables<\/em>\u00a0<\/em><\/span>for product ideas.<\/span><\/p>\n

\u201cWhether they get their apparel and embroidery news and info online or in print, I\u2019m certain readers will love the power and breadth of the new\u00a0<\/span>Wearables,<\/em>\u00a0<\/em><\/span>featuring easy-to-understand strategies and business tips, along with numerous ways to connect with new and existing business partners across the social media spectrum,\u201d said Rollender.<\/span><\/p>\n

The January \u201cspeed\u201d issue helps readers master rush orders, eliminate time wasters and sell more apparel. This month\u2019s trend report features leopard print, golf gear and 3-D embroidery. The issue also includes features on quality digitizing, wearable tech and imprinting tips for spiritwear, as well as a special embroidery solutions section dedicated to embroidery and multimedia projects, equipment maintenance, new equipment and software, and a redesigned screen-printing innovations section.<\/span><\/p>\n

Wearables<\/span><\/em>\u2019 February issue features the Apparel Design Awards and March is the Machine Guide, with the latest news on embroidery and screen-printing machines, sublimation printers, direct-to-garment printers and more.<\/span><\/p>\n

Highlights of the all-new\u00a0<\/span>Wearables\u00a0<\/span>include:<\/span><\/p>\n