{"id":2010,"date":"2018-10-16T12:47:21","date_gmt":"2018-10-16T12:47:21","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asis-counselor-magazine-unveils-prestigious-2018-power-50-list\/"},"modified":"2025-07-22T16:17:31","modified_gmt":"2025-07-22T20:17:31","slug":"asis-counselor-magazine-unveils-prestigious-2018-power-50-list","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asis-counselor-magazine-unveils-prestigious-2018-power-50-list\/","title":{"rendered":"ASI&#8217;s Counselor Magazine Unveils Prestigious 2018 Power 50 List"},"content":{"rendered":"<p><em>Marc Simon, CEO of HALO Branded Solutions, zooms to number one.<\/em><\/p>\n<p><strong>TREVOSE, PA \u2013 October 16, 2018 \u2013\u00a0<\/strong>Counselor<sup>\u00ae<\/sup>\u00a0magazine, the most authoritative trade publication in the $23.6 billion promotional products industry, today named the\u00a050 most influential business leaders\u00a0in the industry, a prestigious and hotly anticipated list topped this year by Marc Simon, CEO of HALO Branded Solutions.<\/p>\n<p>Counselor is published by the\u00a0<u>Advertising Specialty Institute<\/u><sup>\u00ae<\/sup>\u00a0(ASI), a membership organization and technology provider that serves a network of 23,500 suppliers, distributors and decorators of logoed promotional products in 55 countries.<\/p>\n<p>For the second time, Simon was ranked number-one in Counselor\u2019s Power 50 rankings, the result of a whirlwind stretch of mergers and acquisitions in 2017 and 2018 that positioned HALO as an increasingly dominant player in the promo market. The 66-year-old Sterling, IL-based company, with 1,300 employees, became the third-largest distributor in the industry after reporting 2017 North American promotional products sales of $416.4 million \u2013 a 47.5% increase over the previous year.<\/p>\n<p>\u201cEvery one of the impressive people on this year\u2019s list are inspiring, accomplished leaders,\u201d said Timothy M. Andrews, ASI\u2019s president and chief executive officer\u00a0(@Tim_Andrews_ASI). \u201cThey\u2019re navigating tremendous change and withstanding powerful forces reverberating throughout the marketplace while posting financial gains that are truly impressive.\u201d<\/p>\n<p>The annual rankings are determined by surveys of the industry and reviews of company financials, along with input from last year\u2019s Power 50 and an influential panel.<\/p>\n<p>The top-ranked executives on the 2018 Counselor Power 50 list are:<\/p>\n<ul>\n<li>Marc Simon, CEO, HALO Branded Solutions (asi\/356000), 2017 rank: 6<\/li>\n<li>Marty Lott (CEO) and Jeremy Lott, (president), SanMar (asi\/84863), 2017 rank: 3<\/li>\n<li>Kevin Lyons-Tarr, CEO, 4imprint (asi\/197045), 2017 rank: 4<\/li>\n<li>Norm Hullinger, CEO, alphabroder (asi\/34063), 2017 rank: 5<\/li>\n<li>Chuck Fandos, CEO, Facilisgroup, 2017 rank: 1<\/li>\n<li>Ely Eastman (founder), Taly Eyal (CFO) and Sharon Eyal (CEO), ETS Express (asi\/51197), 2017 rank: 18<\/li>\n<li>CJ Schmidt, president, Hit Promotional Products (asi\/61125), 2017 rank: 2<\/li>\n<li>Greg Muzzillo (founder) and Vera Muzzillo (CEO), Proforma (asi\/300094), 2017 rank: 8<\/li>\n<li>Ross Silverstein, president\/CEO, iPROMOTEu (asi\/232119), 2017 rank: 10<\/li>\n<li>Gene Geiger (CEO) and Jo-an Lantz (president), Geiger (asi\/202900), 2016 rank: 7<\/li>\n<\/ul>\n<p>\u201cWe believe this is our most comprehensive Power 50 list ever \u2013 a group of founders, disruptors and influencers who are setting the industry\u2019s agenda in 2018 and beyond,\u201d said Dave Vagnoni, editor-in-chief of Counselor. \u201cNotably, this year\u2019s list includes 15 newcomers \u2013 seven of them women \u2013 demonstrating that our industry is not only growing in overall sales, but in opportunity for everyone.\u201d<\/p>\n<p>In advance of the Power 50 issue, Counselor magazine surveyed this year\u2019s leaders, with highlights below:<\/p>\n<ul>\n<li>Average number of years in industry: 23<\/li>\n<li><a name=\"_Hlk526937254\"><\/a>Number who founded their company: 25<\/li>\n<li>Percentage who think the industry is headed in the right direction: 99%<\/li>\n<li>Percentage who plan to add employees in 2018: 90%<\/li>\n<li>Percentage who expect to retire in next three years: 1%<\/li>\n<\/ul>\n<p>The high-ranking executives on the 2018 Power 50 list were recognized at a celebratory dinner during the 12th annual\u00a0ASI Power Summit\u00a0held October 14-16, at the JW Marriott Starr Pass Resort &amp; Spa in Tucson, AZ, and attended by entrepreneurs, multinational CEOs and small-business owners. Speakers included industry experts, along with Jesse Itzler, co-founder of Marquis Jet, the world&#8217;s largest private jet card company, and former partner in Zico coconut water.<\/p>\n<p>Learn more about the Power 50 in the November online and print editions of\u00a0<u>Counselor<\/u>\u00a0magazine. Published 13 times a year by ASI, the Jesse H. Neal award-winning Counselor magazine has served as the voice of the promotional products industry for over 60 years. The magazine has recognized the industry\u2019s Power 50 every year since 2006.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marc Simon, CEO of HALO Branded Solutions, zooms to number one. TREVOSE, PA \u2013 October 16, 2018 \u2013\u00a0Counselor\u00ae\u00a0magazine, the most&#8230;<\/p>\n","protected":false},"author":10,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI&#039;s Counselor Magazine Unveils Prestigious 2018 Power 50 List &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asis-counselor-magazine-unveils-prestigious-2018-power-50-list\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI&#039;s Counselor Magazine Unveils Prestigious 2018 Power 50 List\" \/>\n<meta property=\"og:description\" content=\"Marc Simon, CEO of HALO Branded Solutions, zooms to number one. 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