{"id":2005,"date":"2019-01-08T13:42:54","date_gmt":"2019-01-08T13:42:54","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/baseball-great-cal-ripken-jr-encourages-asi-orlando-audience-to-stay-in-the-game\/"},"modified":"2025-07-22T16:18:04","modified_gmt":"2025-07-22T20:18:04","slug":"baseball-great-cal-ripken-jr-encourages-asi-orlando-audience-to-stay-in-the-game","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/baseball-great-cal-ripken-jr-encourages-asi-orlando-audience-to-stay-in-the-game\/","title":{"rendered":"Baseball Great Cal Ripken Jr. Encourages ASI Orlando Audience To \u201cStay In The Game\u201d"},"content":{"rendered":"

\u201cThe Iron Man\u201d urges promo distributors and suppliers to prepare for everything, be ready for anything<\/em><\/p>\n

TREVOSE, PA \u2013 January 5, 2019 \u2013\u00a0<\/strong>Baseball Hall of Famer Cal Ripken Jr. advised a rapt audience of entrepreneurs at\u00a0ASI\u2019s annual Orlando trade show\u00a0that to hit a home run in business they need passion, preparation and perseverance.<\/p>\n

\u201cIt starts with having the right approach and the right attitude,\u201d said Ripken, who played 21 seasons for the Baltimore Orioles and shattered Lou Gehrig\u2019s record for most consecutive games played \u2013 a record that stood for 56 years. \u201cIt\u2019s also about passion \u2013 the love for what you do. Passion brings you back when times are tough.\u201d<\/p>\n

Ripken\u2019s keynote before nearly 400 small-business owners, sales reps, distributors and exhibitors took place on the final exhibit day of ASI Show\u00ae<\/sup>\u00a0Orlando (#asiorlando), hosted this week by the\u00a0Advertising Specialty Institute\u00ae<\/sup>\u00a0(ASI) at Florida\u2019s Orange County Convention Center. The show grew this year to 4,700 attendees, with nearly 600 exhibitors, 70 new to Orlando.<\/p>\n

Ripken, a 19-time All-Star and two-time American League Most Valuable Player who now owns several minor league teams, drove home the importance of detailed mental preparation, whether on the field or in the office. \u201cPrepare for everything that can happen on a sales call so you\u2019ll be ready for anything,\u201d he said. \u201cThere are no shortcuts. The more you prepare and think, the more chances you have.\u201d<\/p>\n

Distributor Gary Weitzmann of Total Marketing (asi\/345675) raved about the keynote. \u201cI thought the speech was absolutely fantastic and inspiring,\u201d he said. \u201cRipken made great parallels between business and sports, which I found very applicable and interesting.\u201d<\/p>\n

The keynote was a highlight of ASI\u2019s three-day trade show, held Thursday, January 3, through Saturday, January 5. ASI Orlando attracted exhibitors and distributors from 49 states and 25 countries, including 821 attendees from Florida, 284 women-owned and 252 minority-owned companies.<\/p>\n

<\/a>Plus,\u00a017 distributor companies chose Orlando to host sales meetings, including many Counselor\u00ae Top 40 companies.<\/p>\n

\u201cI couldn\u2019t be happier with the strong showing at Orlando,\u201d said Rita Ugianskis-Fishman, senior vice president and general manager of ASI Show. \u201cWe got great numbers (even on a Saturday so close to the holidays!), enthusiastic distributors and engaged suppliers. Once again, Orlando provided plenty of sales action, along with the perfect opportunity for distributors to dive into a brand-new selling season browsing the latest, greatest promo products.\u201d<\/p>\n

ASI President and Chief Executive Officer Timothy M. Andrews said he was thrilled to see so many young people walking the show floor, infused with energy and ready to take on the world. \u201cIn order for this industry to keep growing, we need to keep evolving and embracing fresh marketing ideas and new ways of doing business,\u201d Andrews said.<\/p>\n

On Education Day, more than 820 businesspeople enjoyed all-new tracks and classes covering myriad subjects like social media, marketing, sales and design. During the New Product Preview Reception, more than 400 people mingled over new supplier products while networking with the day\u2019s education speakers and other distributors.<\/p>\n

Exhibitors and distributors alike said they enjoyed robust first-quarter sales action and up-close face-time with clients and prospects.<\/p>\n

\u201cI\u2019ve never attended an ASI Show before, and it more than exceeded my expectations,\u201d said distributor John Perrigo, of Image Branding Group (asi\/230096). \u201cGetting the chance to talk to sales reps has really sparked some new ideas, and I learned a lot.\u201d<\/p>\n

Supplier Cody Larsen, of Gamehide (asi\/46701), said, \u201cWe come every year to stay in front of our customers and it\u2019s always great to see them in person rather than speaking to them over the phone. Being from the Midwest, we love coming to this show to enjoy the warm weather and get some business done at the same time. The early start date gets our business off to a great start.\u201d<\/p>\n

In addition to promoting deal-making on the show floor, Orlando kicked off the new year with numerous celebrations, including the 65th anniversary of Counselor magazine, the 86th birthday of ASI Chairman Norman Cohn and the annual\u00a0Counselor Distributor Choice Awards, with Las Vegas-based Digispec (asi\/49716), founded and owned by Ed Hamilton, named 2019 Counselor Supplier of the Year. Digispec was also honored for winning the top spot in the mouse pads category for 12 straight years.<\/p>\n

At the ASI Show Bash at Universal CityWalk, over 800 people braved early rain to meet and mingle at a huge block party, enjoying food, street entertainment, DJs, live music and more.<\/p>\n

Upcoming ASI Shows are in\u00a0Fort Worth, February 4-6, featuring a special keynote by First Lady Laura Bush and her daughter, Jenna Hager, at the Fort Worth Convention Center, and in\u00a0Chicago, July 9-11, featuring TEDx speaker Luke Williams, at McCormick Place.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cThe Iron Man\u201d urges promo distributors and suppliers to prepare for everything, be ready for anything TREVOSE, PA \u2013 January…<\/p>\n","protected":false},"author":10,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"\nBaseball Great Cal Ripken Jr. Encourages ASI Orlando Audience To \u201cStay In The Game\u201d • ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/baseball-great-cal-ripken-jr-encourages-asi-orlando-audience-to-stay-in-the-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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