{"id":1960,"date":"2020-02-06T09:49:13","date_gmt":"2020-02-06T09:49:13","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-fort-worth-delivers-on-its-promise-of-collaboration-motivation-excitement-and-education\/"},"modified":"2025-07-31T09:25:44","modified_gmt":"2025-07-31T13:25:44","slug":"asi-fort-worth-delivers-on-its-promise-of-collaboration-motivation-excitement-and-education","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-fort-worth-delivers-on-its-promise-of-collaboration-motivation-excitement-and-education\/","title":{"rendered":"ASI Fort Worth Delivers On Its Promise Of Collaboration, Motivation, Excitement And Education"},"content":{"rendered":"

Keynote speaker Jesse Itzler: \u201cIf you don\u2019t have a seat at the table, you create one\u201d<\/em><\/p>\n

TREVOSE, PA \u2013 February 5, 2020 \u2013\u00a0<\/strong>The three-day ASI Show\u00ae<\/sup> Fort Worth trade show delivered inspiring messages from two maverick entrepreneurs who urged suppliers and distributors throughout the $25.8 billion promotional products industry\u00a0to break the mold and become masters of their own destiny.<\/p>\n

The show, which ended Wednesday at the Fort Worth Convention Center, attracted nearly 2,650 attendees, with 391 exhibitors, including 37 new to the Texas show this year.<\/p>\n

The show, which relocated from Dallas last year, attracted exhibitors and distributors from 46 states and 10 countries, along with 653 companies from Texas, 167 women-owned and 165 minority-owned companies.<\/p>\n

Plus, 14 distributor companies chose Fort Worth to hold meetings, nine of which were top 100 companies, including HALO Branded Solutions, Proforma, AIA Corporation, iPROMOTEu, Kaeser & Blair, Safeguard, The Vernon Company and more. American Solutions for Business (ASB) held its National Sales Conference in conjunction with Fort Worth, with 359 sales associates attending the show.<\/p>\n

Rita Ugianskis-Fishman, senior vice president and general manager of ASI Show, said she was thrilled the 2020 show built upon the momentum from last year\u2019s launch while creating new buzz. \u201cWhile we\u2019re disappointed that dire weather forecasts impacted attendance on the last day of our event, it was still higher than overall final attendance in Dallas, solid proof that our decision to move the show was a positive change for suppliers and distributors.\u201d<\/p>\n

ASI Fort Worth (#ASIFortWorth) is the first major show in the No. 1 region for promotional product sales and product sourcing. According to the annual Promotional Products State and Regional Sales Report<\/a> published by ASI\u2019s Advantages\u00ae<\/sup> magazine, the South leads the nation with promo sales of $9 billion, with Texas alone posting $3.2 billion in promo sales.<\/p>\n

Tuesday and Wednesday, distributors scoured the aisles for the latest innovations, connected with suppliers, talked promo trends like the importance of sustainability and made new business connections. The new product preview reception drew 188 while nearly 500 attended the ASI Show Bash at Billy Bob\u2019s Texas, featuring a full bar, buffet, live music and a bull riding show.<\/p>\n

\u201cWe always love partnering with ASI, wherever their meetings are, but Fort Worth has been our place of choice for last year, this year and next year,\u201d said distributor Larry Zavadil, of American Solutions For Business (asi\/120075). \u201cI encourage you to partner with ASI, go to a show and have a great time.\u201d<\/p>\n

Supplier Robin Gallagher, of Bam Bams (asi\/38228), prizes the personal connections ASI shows and events provide. \u201cBeing at each of the ASI Shows helps our business tremendously,\u201d said Gallagher. \u201cSo many of our salespeople work with their customers day in and day out over the phone and email, so these shows provide us the important opportunity of meeting with them in-person. Putting a face to a name takes the relationship to another level, making it a more personable and memorable connection.\u201d<\/p>\n

On the heels of 2019\u2019s inaugural Fort Worth Show, the Trade Show News Network (TSNN), the world\u2019s leading online resource for the trade show, exhibition and event industry, named ASI Show\u00ae<\/sup>\u00a0Fort Worth \u201cBest of Show\u201d among top trade shows across the U.S. for creating a sense of community and providing \u201cwow\u201d experiences.<\/p>\n

On closing day, wildly successful entrepreneur, ultra-marathon runner and social media trendsetter Jesse Itzler blew away his audience with an empowering message that challenged everyone to zero in on what differentiates them from their competitors, rid themselves of self-doubt, thrive on pressure and make their own luck. \u201cLuck doesn\u2019t happen sitting on the couch watching the Kardashians,\u201d said Itzler (@JesseItzler). \u201cAs entrepreneurs, when we get motivated, we hit the gas\u2026 If you don\u2019t have a seat at the table, you create one.\u201d<\/p>\n

Itzler, a father of four who\u2019s married to Spanx billionaire Sara Blakely, shared lessons from his fast-moving business life, co-founding Marquis Jet, the world\u2019s largest private jet card company, before partnering with Zico coconut water. His hard-charging keynote energized everyone.<\/p>\n

\u201cEverything he said was completely true,\u201d said Allan Burgardt, of Kaeser & Blair Inc. (asi\/238600). \u201cYou have to make your own plan, figure out what you want to do. You alone are the one responsible for your destiny. No one else will get you there.\u201d<\/p>\n

Richard Feiden of Pheido Advertising (asi\/466052) said, \u201cIt\u2019s interesting to watch someone who doesn\u2019t have any background or skills still be successful. It gives you hope when you hear that and makes you reflect on your life and what you need to be doing. It was also a lot of fun!\u201d<\/p>\n

The Fort Worth show offered industry pros tons of education and inspiration. During a motivational breakfast on Tuesday, PepsiCo executive Richard Monta\u00f1ez shared the powerful story of how he rocketed from janitor to superstar businessman by successfully pitching the concept of Flamin\u2019 Hot Cheetos to Frito-Lay executives. He encouraged the audience to be bold, saying, \u201cYou weren\u2019t created to fit in, you were made to stand out.\u201d<\/p>\n

ASI\u2019s Education Day attendance was 368, with attendees learning from industry experts about sales, marketing, social media and design, choosing from 50 free classes.<\/p>\n

On Wednesday, the Promotional Products Association Southwest (PPAS) hosted a \u201cState of the Industry\u201d roundtable discussion moderated by ASI President and Chief Executive Officer Tim Andrews, featuring Tracey Barton, director of distributor support for Top 40 Safeguard\/Deluxe (asi\/316203\/178720); Bob Lilly, Jr., president of Bob Lilly Promotions (asi\/254138); and Steven Meyer, VP of customer development\/operations for supplier RiteLine USA.<\/p>\n

The execs discussed fast-breaking issues like the impact China\u2019s coronavirus is having on the industry, and the critical need for greater integration and improved technology. Afterward, Lily shared his appreciation for the entire three-day event.<\/p>\n

\u201cFort Worth is a lot of fun and has a lot of character,\u201d said Lily, who brought nearly 30 people to the show. \u201cThis particular venue with the restaurants and the hotels right around it makes it really easy. The energy level is up. They really built on the first year and people have great things to say about this year. All in all, this is a fantastic show and it\u2019s the one show every year that our entire team comes to. We\u2019ll be back!\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Keynote speaker Jesse Itzler: \u201cIf you don\u2019t have a seat at the table, you create one\u201d TREVOSE, PA \u2013 February…<\/p>\n","protected":false},"author":10,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"\nASI Fort Worth Delivers On Its Promise Of Collaboration, Motivation, Excitement And Education • ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asi-fort-worth-delivers-on-its-promise-of-collaboration-motivation-excitement-and-education\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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