{"id":1919,"date":"2021-04-30T09:47:33","date_gmt":"2021-04-30T09:47:33","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-announces-technology-integration-between-esp-and-aturian\/"},"modified":"2025-06-26T14:18:52","modified_gmt":"2025-06-26T18:18:52","slug":"asi-announces-technology-integration-between-esp-and-aturian","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-announces-technology-integration-between-esp-and-aturian\/","title":{"rendered":"ASI Announces Technology Integration Between ESP And Aturian"},"content":{"rendered":"<p><em>Integration delivers more efficient, real-time data feed and product info to Aturian users<\/em><\/p>\n<p><strong>TREVOSE, PA \u2013 April 26, 2021 \u2013 <\/strong>The Advertising Specialty Institute<sup>\u00ae<\/sup> (ASI), the largest membership organization in the North American promotional products industry, today announced industry newcomer Aturian is the latest tech-centric company to integrate its business system with ESP<sup>\u00ae<\/sup>, the leading product database and technology platform.<\/p>\n<p>Chicago, IL-based Aturian provides a cloud-based ERP tool to distributors to simplify business management. Under the exclusive, four-year agreement, Aturian users with ESP will source products directly in ESP or through integrated ASI supplier catalogs from within Aturian, rapidly creating proposals and orders via authentication within Aturian\u2019s system.<\/p>\n<p>Aturian was founded in 2020 by company President Atul Shevade, former CTO of Corporate Imaging Concepts (asi\/168962), a $90 million Top 40 promo distributor.<\/p>\n<p>\u201cWe\u2019re delighted to work closely together with ASI to deliver tight integration with ESP, the industry\u2019s most sophisticated product database, to Aturian users,\u201d said Shevade. \u201cAs the economy gets ready to recover, the integration with ESP will enable sales teams to quickly create proposals and quotes and to leverage the tremendous power of the integrated solution to make up for lost time during the pandemic.\u201d<\/p>\n<p><!-- [if mso]><\/td>\n\n\n\n\n<td><![endif]--><\/p>\n<p><!-- #2 column end --><\/p>\n<p>Bob DeFord, ASI\u2019s senior vice president of distributor sales and marketing, said, \u201cI\u2019m thrilled Aturian users can take full advantage of integration technology that provides the very best ESP has to offer. This combination means greater efficiency and business management for users and is a clear win for all.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Integration delivers more efficient, real-time data feed and product info to Aturian users TREVOSE, PA \u2013 April 26, 2021 \u2013&#8230;<\/p>\n","protected":false},"author":10,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ASI Announces Technology Integration Between ESP And Aturian &#8226; ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asi-announces-technology-integration-between-esp-and-aturian\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI Announces Technology Integration Between ESP And Aturian\" \/>\n<meta property=\"og:description\" content=\"Integration delivers more efficient, real-time data feed and product info to Aturian users TREVOSE, PA \u2013 April 26, 2021 \u2013...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asicentral.com\/press-releases\/asi-announces-technology-integration-between-esp-and-aturian\/\" \/>\n<meta property=\"og:site_name\" content=\"ASI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adspecialtyinstitute\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-30T09:47:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-26T18:18:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1218\" \/>\n\t<meta property=\"og:image:height\" content=\"663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jim Hollis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@asicentral\" \/>\n<meta name=\"twitter:site\" content=\"@asicentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jim Hollis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/\"},\"author\":{\"name\":\"Jim Hollis\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/d970b883ca6c4ee22d88412b72ca6281\"},\"headline\":\"ASI Announces Technology Integration Between ESP And Aturian\",\"datePublished\":\"2021-04-30T09:47:33+00:00\",\"dateModified\":\"2025-06-26T18:18:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/\"},\"wordCount\":252,\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-announces-technology-integration-between-esp-and-aturian\\\/\",\"name\":\"ASI Announces Technology Integration Between ESP And Aturian &#8226; 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