{"id":1883,"date":"2022-05-16T16:06:14","date_gmt":"2022-05-16T16:06:14","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asis-2022-sales-compensation-survey-finds-reps-earning-average-of-88000-a-year\/"},"modified":"2025-07-31T09:10:29","modified_gmt":"2025-07-31T13:10:29","slug":"asi-s-2022-sales-compensation-survey-finds-reps-earning-average-of-88-000-a-year","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-s-2022-sales-compensation-survey-finds-reps-earning-average-of-88-000-a-year\/","title":{"rendered":"ASI’s 2022 Sales Compensation Survey Finds Reps Earning Average of $88,000 A Year"},"content":{"rendered":"

Finding sales reps in challenging times requires new ways of thinking, hiring and paying<\/em><\/p>\n

TREVOSE, PA \u2013 May 16, 2022 \u2013 <\/strong>The 2022 ASI Sales Compensation Survey<\/a> shows that even as straight commission remains the preferred method of paying distributor sales reps, it\u2019s dropping in favorability, continuing a decade-long trend in the $23.2 billion promotional products industry.<\/p>\n

Good news for sales reps: Despite recent global difficulties, the average annual compensation for sales reps in 2021 remains close to 2019 levels at $88,000.<\/p>\n

As a result of today\u2019s tricky hiring environment, along with shifting demands from younger reps, distributor companies are increasingly flexible, gearing their pay plans to the type of rep they hope to attract. Further, the ASI survey shows, when it comes to compensation, 42% of reps told ASI they want a bonus in some form, whether with salary, commission, or both.<\/p>\n

The ASI survey also shows straight commission decreased for the third consecutive time, and now only accounts for slightly more than a third of all industry sales rep pay models. Some new reps are leery of straight commission since it means earning zero while they\u2019re still getting up to speed and learning about the industry.<\/p>\n

Trying to lure millennials and Gen Z? Studies across the board say company culture, flexibility and access to career growth matter most.<\/p>\n

At Kore Group, a member of the Kaye-Smith family (asi\/239444), job postings list \u201cHappiness\u201d as a benefit. \u201cWe sell culture, the right fit,\u201d said Mike Hatfield, the company\u2019s sales manager. \u201cWe want the right vibe and personality. With the right person, we can train and evolve, improving them and ourselves.\u201d<\/p>\n

Here\u2019s an overview of advice and perks on attracting talent<\/a>, from industry sales pros interviewed for the online ASI Media story:<\/p>\n