{"id":1879,"date":"2022-07-26T10:37:32","date_gmt":"2022-07-26T10:37:32","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asis-2022-state-regional-promo-products-report-shows-sales-on-the-upswing-nationwide\/"},"modified":"2024-10-31T11:31:04","modified_gmt":"2024-10-31T15:31:04","slug":"asi-s-2022-state-regional-promo-products-report-shows-sales-on-the-upswing-nationwide","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-s-2022-state-regional-promo-products-report-shows-sales-on-the-upswing-nationwide\/","title":{"rendered":"ASI’s 2022 State & Regional Promo Products Report Shows Sales On The Upswing Nationwide"},"content":{"rendered":"

The South still leads the nation with promo sales of $9 billion, up 16%<\/em><\/p>\n

TREVOSE, PA \u2013 July 15, 2022 \u2013 <\/strong>The annual ASI Media State & Regional Sales Report<\/a> released by the Advertising Specialty Institute<\/a>\u00ae<\/sup> (ASI) and based on exclusive data and distributor feedback reveals every single state in the U.S. has increased sales of promotional products.<\/p>\n

The report analyzed 2021 sales, the latest available, while offering insights into capitalizing on 2022 markets and emerging businesses.\u00a0The comprehensive report includes sales strategies, trending products, a comprehensive event calendar and case studies to help distributors succeed, along with infographics and a breakdown of region-by-region highlights.<\/p>\n

\u201cThere are some things the pandemic hasn\u2019t changed,\u201d said ASI Media Editor-in-Chief C.J. Mittica,<\/a> \u201cincluding the fact that the South (up 16% over 2021) and the West (up 13%) continue to see the greatest growth. In fact, our report shows each region and every single state (save the District of Columbia) increased promo sales in 2021. In 2020, by comparison, no state increased sales.\u201d<\/p>\n

Total 2021 distributor sales were up 12%, rising to $23.2 billion, with consumer sentiment and client demand ever-growing, though still lagging behind pre-pandemic levels.<\/p>\n

In addition to hard numbers, ASI\u2019s report also identifies \u201cHot Trends\u201d in each region and includes numerous distributor success stories from the four main geographic regions of the U.S. and across numerous states. Highlighted trends in the West include mixing branded and non-branded items and sustainable packaging, and in the Midwest, trends include employee appreciation gifts and kitting, which continues to surge.<\/p>\n

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\u201cWhile distributors are highly aware of the challenges posed by inflation and supply chain woes, they continue to press forward and recapture business,\u201d said Editor-in-Chief C.J. Mittica.<\/td>\n<\/tr>\n
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\u201cWhile distributors are highly aware of the challenges posed by inflation and supply chain woes, they continue to press forward and recapture business,\u201d said Mittica.<\/p>\n

Highlights from the 2022 State & Regional Sales Report<\/a> include:<\/p>\n