{"id":1867,"date":"2022-12-22T14:45:58","date_gmt":"2022-12-22T14:45:58","guid":{"rendered":"https:\/\/asi2.wpenginepowered.com\/uncategorized\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/"},"modified":"2024-10-31T11:31:00","modified_gmt":"2024-10-31T15:31:00","slug":"asi-media-selects-packaging-as-its-2022-product-of-the-year","status":"publish","type":"post","link":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/","title":{"rendered":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d"},"content":{"rendered":"

Packaging delivers a surefire \u201cwow\u201d factor, making it an essential first step in the branding experience<\/em><\/header>\n<\/article>\n

<\/p>\n

\"\"<\/p>\n

<\/p>\n

\u00a0<\/p>\n

<\/p>\n

\u201cCustom packaging\/presentation is now a critical piece to add to bundles of promo items, with creativity knowing no bounds,\u201d said ASI\u2019s C.J. Mittica <\/strong><\/em><\/p>\n

<\/p>\n

\u00a0<\/p>\n

<\/p>\n\n\n\n
\"Tweet\"<\/a><\/td>\n\"Facebook\"<\/a><\/td>\n\"LinkedIn\"<\/a><\/td>\n\"Email\"<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

TREVOSE, PA \u2013 December 21, 2022<\/strong><\/p>\n

<\/p>\n

\u00a0<\/p>\n

<\/p>\n

ASI Media, the reporting arm of the Advertising Specialty Institute<\/a>\u00ae<\/sup> (ASI), today named packaging its 2022 Product of the Year<\/a>. ASI is the leading technology, marketing and information provider in the $23.2 billion promotional products industry.<\/p>\n

\u201cEven with the explosion in live events and more workers returning to the office, it\u2019s clear boxing and creative packaging are trends with definite staying power, first driven by the kitting and fulfillment that proved so essential throughout the pandemic,\u201d said C.J. Mittica<\/a>, Editor-in-Chief of ASI Media. \u201cCustom packaging\/presentation is now a critical piece to add to bundles of promo items, with creativity knowing no bounds.\u201d<\/p>\n

As ASI Media reports<\/a>, nearly 30% of people continue to work from home, according to an analysis of November U.S. Census data, while e-commerce continues to grow at a remarkable pace, making packaging a natural fit for the post-pandemic world.<\/p>\n

\u201cIt\u2019s worth noting that promo companies are also working towards making packaging more eco-friendly, while still being wildly creative and leaning into advancements in imprinting and die-cut designs, all of which appeals to all-important younger consumers\/buyers,\u201d said Michele Bell<\/a>, vice president of ASI editorial, education and special events.<\/p>\n

Packaging trends include call-to-action QR codes, increasingly sophisticated decoration techniques, and even luxury high-end touches like video screens. And, with more online influencers sharing \u201cunboxing\u201d videos on their social media, they\u2019re creating even more buzz for brands.<\/p>\n

\u201cPackaging is the quintessential promotional product \u2013 it conveys branding, is elegant, tells a story, and raises the perceived value of the products inside,\u201d Andy Griffin, managing partner of Keepsake Products USA (asi\/64180), told ASI.<\/p>\n

To date, ASI Media has been honored with nearly 300 awards for excellence in journalism, design, analysis and research.<\/p>\n

For more information on the Product of the Year, contact C.J. Mittica at <\/strong>cmittica@asicentral.com<\/strong><\/a>. <\/strong><\/p>\n

About ASI<\/strong>
The Advertising Specialty Institute (ASI\u00ae<\/sup>; asicentral.com<\/a>) serves a network of 25,000 suppliers, distributors and decorators in the $23.2 billion promotional products industry. ASI\u2019s flagship product, the technology platform ESP\u00ae<\/sup>, manages the industry\u2019s entire supply and marketing chain. ASI also produces award-winning digital content, live events and educational programs that enable companies in 53 countries to be more efficient, productive and profitable. ASI\u2019s media and research operation provides the most authoritative business content in the industry, and the ASI Certification Program features 200+ live and online education courses for industry professionals. The company, family-owned and -operated since 1962, is proud to have been consistently ranked among the \u201cBest Places to Work\u201d in Philadelphia and Bucks County, PA.<\/p>\n","protected":false},"excerpt":{"rendered":"

Packaging delivers a surefire \u201cwow\u201d factor, making it an essential first step in the branding experience \u00a0 \u201cCustom packaging\/presentation is…<\/p>\n","protected":false},"author":10,"featured_media":1482,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"\nASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d • ASI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d\" \/>\n<meta property=\"og:description\" content=\"Packaging delivers a surefire \u201cwow\u201d factor, making it an essential first step in the branding experience \u00a0 \u201cCustom packaging\/presentation is...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/\" \/>\n<meta property=\"og:site_name\" content=\"ASI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adspecialtyinstitute\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-22T14:45:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-31T15:31:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1218\" \/>\n\t<meta property=\"og:image:height\" content=\"663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jim Hollis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@asicentral\" \/>\n<meta name=\"twitter:site\" content=\"@asicentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jim Hollis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/\"},\"author\":{\"name\":\"Jim Hollis\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/d970b883ca6c4ee22d88412b72ca6281\"},\"headline\":\"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d\",\"datePublished\":\"2022-12-22T14:45:58+00:00\",\"dateModified\":\"2024-10-31T15:31:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/\"},\"wordCount\":472,\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/\",\"name\":\"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d • ASI\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"datePublished\":\"2022-12-22T14:45:58+00:00\",\"dateModified\":\"2024-10-31T15:31:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#primaryimage\",\"url\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"contentUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/asi-logo-1.jpg\",\"width\":1218,\"height\":663,\"caption\":\"ASI logo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/press-releases\\\/asi-media-selects-packaging-as-its-2022-product-of-the-year\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/asicentral.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#website\",\"url\":\"https:\\\/\\\/asicentral.com\\\/\",\"name\":\"ASI\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/asicentral.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#organization\",\"name\":\"ASI\",\"url\":\"https:\\\/\\\/asicentral.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/asi-logo.svg\",\"contentUrl\":\"https:\\\/\\\/asicentral.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/asi-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"ASI\"},\"image\":{\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/adspecialtyinstitute\",\"https:\\\/\\\/x.com\\\/asicentral\",\"http:\\\/\\\/www.youtube.com\\\/user\\\/asicentral\",\"http:\\\/\\\/www.linkedin.com\\\/company\\\/asi\",\"http:\\\/\\\/www.instagram.com\\\/asicentral\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/asicentral.com\\\/#\\\/schema\\\/person\\\/d970b883ca6c4ee22d88412b72ca6281\",\"name\":\"Jim Hollis\",\"url\":\"https:\\\/\\\/asicentral.com\\\/author\\\/jhollisasicentral-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d • ASI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/","og_locale":"en_US","og_type":"article","og_title":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d","og_description":"Packaging delivers a surefire \u201cwow\u201d factor, making it an essential first step in the branding experience \u00a0 \u201cCustom packaging\/presentation is...","og_url":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/","og_site_name":"ASI","article_publisher":"https:\/\/www.facebook.com\/adspecialtyinstitute","article_published_time":"2022-12-22T14:45:58+00:00","article_modified_time":"2024-10-31T15:31:00+00:00","og_image":[{"width":1218,"height":663,"url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","type":"image\/jpeg"}],"author":"Jim Hollis","twitter_card":"summary_large_image","twitter_creator":"@asicentral","twitter_site":"@asicentral","twitter_misc":{"Written by":"Jim Hollis","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#article","isPartOf":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/"},"author":{"name":"Jim Hollis","@id":"https:\/\/asicentral.com\/#\/schema\/person\/d970b883ca6c4ee22d88412b72ca6281"},"headline":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d","datePublished":"2022-12-22T14:45:58+00:00","dateModified":"2024-10-31T15:31:00+00:00","mainEntityOfPage":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/"},"wordCount":472,"publisher":{"@id":"https:\/\/asicentral.com\/#organization"},"image":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#primaryimage"},"thumbnailUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","articleSection":["Press Releases"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/","url":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/","name":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d • ASI","isPartOf":{"@id":"https:\/\/asicentral.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#primaryimage"},"image":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#primaryimage"},"thumbnailUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","datePublished":"2022-12-22T14:45:58+00:00","dateModified":"2024-10-31T15:31:00+00:00","breadcrumb":{"@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#primaryimage","url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","contentUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/10\/asi-logo-1.jpg","width":1218,"height":663,"caption":"ASI logo"},{"@type":"BreadcrumbList","@id":"https:\/\/asicentral.com\/press-releases\/asi-media-selects-packaging-as-its-2022-product-of-the-year\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/asicentral.com\/"},{"@type":"ListItem","position":2,"name":"ASI Media Selects Packaging As Its 2022 \u201cProduct of the Year\u201d"}]},{"@type":"WebSite","@id":"https:\/\/asicentral.com\/#website","url":"https:\/\/asicentral.com\/","name":"ASI","description":"","publisher":{"@id":"https:\/\/asicentral.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/asicentral.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/asicentral.com\/#organization","name":"ASI","url":"https:\/\/asicentral.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/asicentral.com\/#\/schema\/logo\/image\/","url":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/09\/asi-logo.svg","contentUrl":"https:\/\/asicentral.com\/wp-content\/uploads\/2023\/09\/asi-logo.svg","width":1,"height":1,"caption":"ASI"},"image":{"@id":"https:\/\/asicentral.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/adspecialtyinstitute","https:\/\/x.com\/asicentral","http:\/\/www.youtube.com\/user\/asicentral","http:\/\/www.linkedin.com\/company\/asi","http:\/\/www.instagram.com\/asicentral"]},{"@type":"Person","@id":"https:\/\/asicentral.com\/#\/schema\/person\/d970b883ca6c4ee22d88412b72ca6281","name":"Jim Hollis","url":"https:\/\/asicentral.com\/author\/jhollisasicentral-com\/"}]}},"_links":{"self":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts\/1867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/comments?post=1867"}],"version-history":[{"count":0,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/posts\/1867\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/media\/1482"}],"wp:attachment":[{"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/media?parent=1867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/categories?post=1867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asicentral.com\/wp-json\/wp\/v2\/tags?post=1867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}